Oura Ring Gold

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +39.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months

92K

Growth, 90 days vs prior 90

+39.0%

Conversion, latest week

0.5%

Market size, estimated

$85Ka year

Top search term

oura ring gold43K searches a year

Listings sell for $183.82 on average, from $9.43 to $491.42. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $183.82 that is $0 to $18K a year per listing.

Average price

$183.82above the $15 to $100 sweet spot

Price range

$9.43–$491.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$18K

Returns

11.9%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #792 within Fitness Technology. It carries 2,850 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

96%

Out of stock, average day

11.0%

Average rank

#792in Fitness Technology

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

2,850per listing

Listings tracked

28

11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

9Amazon's first-year sales bar

Average brand age

22 months