Orvis Fly Rod and Reel Combo

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +45.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $222K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

+45.7%

Conversion, latest week

0.7%

Market size, estimated

$222Ka year

Peak month

May2.2× the quietest month

Top search term

orvis fly rod32K searches a year

Listings sell for $209.76 on average, from $21.48 to $523.78. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $209.76 that is $0 to $21K a year per listing.

Average price

$209.76above the $15 to $100 sweet spot

Price range

$21.48–$523.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$21K

Returns

3.0%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #290 within Fly Fishing. It carries 261 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

94%

Out of stock, average day

6.1%

Average rank

#290in Fly Fishing

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

261per listing

Listings tracked

51

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months