Oru Kayak
FailThe top 5 brands take 100% of clicks, so Oru Kayak is a Fail.
- Flapen Score
- 42 / 100Ranks 5,499 of 8,101 Sports & Outdoors niches · −5 vs the category median of 4742
- Market size
- $236K/yr62K searches / yr
- 90-day growth
- +101.6%search demand this quarter
- Competition
- 70%top-5 click share · 4 brands · 72 sellers
Flapen Score
Oru Kayak against its category
The dotted line is the Sports & Outdoors average. Past it, Oru Kayak is stronger. Inside it, weaker.
Market
The Oru Kayak market on Amazon at a glance
Shoppers on Amazon United States searched for Oru Kayak 62K times last year and spent an estimated $236K. All 4 brands take every click. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +101.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- +101.6%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $236Ka year
- Peak month
- July3.0× the quietest month
- Top search term
- oru kayak45K searches a year
02 · Price
A sale here is worth $591.18.
Listings sell for $591.18 on average, from $14.99 to $1331.91. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $591.18 that is $0 to $59K a year per listing.
- Average price
- $591.18above the $15 to $100 sweet spot
- Price range
- $14.99–$1331.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$59K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
31% of listings pay for placement with sponsored ads. 15% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #247 within Safety & Flotation Devices. It carries 3,088 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 31%
- Prime listings
- 15%
- Out of stock, average day
- 24.4%
- Average rank
- #247in Safety & Flotation Devices
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 3,088per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Oru Kayak products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Onyx M-16 Manual Inflatable Belt Pack U.S. Coast Guard Approved Low Profile Compact Design Approved for users 16 years and older; and over 80 pounds
- Price
- $72.66
- Rating
- 4.7/5
- Reviews
- 2,632
- Age
- 7y ago

Oru Kayak Foldable Kayak Lake | Lightweight Portable & Stable - Lake and River Kayaks - Beginner Intermediate - Size (Unfolded): 9 x 32 in 17 Lbs
- Price
- $461.01
- Rating
- 4.2/5
- Reviews
- 64
- Age
- 3y ago

Oru Kayak PFD Life Jacket | Water Safety Vest Coast Guard Approved NRS US Coast Guard Type: III Adjustable Fit Unisex Lightweight High Mobility Material: 400-denier Ripstop Nylon Size: XS/M
- Price
- $78.58
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 4y ago

Oru Kayak Foldable Kayak Lake Sport | Lightweight Portable & Stable - Lake and River Kayaks - Beginner Intermediate - Size (Unfolded): 9 x 32 in 18 Lbs Black
- Price
- $580.64
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 3y ago

Oru Kayak Beach Folding Portable Lightweight Kayak - for Day Trips Picnics and Casual Fun with Family and Friends
- Price
- $1008.14
- Rating
- 4.4/5
- Reviews
- 65
- Age
- 9y ago
Trending
estimated 90-day click momentum
Oru Kayak Inlet Sport Foldable Kayak
- Price
- $944.70
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Onyx M-16 Manual Inflatable Belt Pack U.S. Coast Guard Approved Low Profile Compact Design Approved for users 16 years and older; and over 80 pounds
- Price
- $72.66
- Rating
- 4.7/5
- Reviews
- 2,632
- Age
- 7y ago

Oru Kayak Dry Bag 2 Liters
- Price
- $14.99
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 3y ago

Oru Kayak Foldable Kayak Inlet | Stable Durable Lightweight - Lake and River Kayaks - Beginner Intermediate - Size (Unfolded): 98 x 31 Weight: 20 Lbs
- Price
- $852.72
- Rating
- 4.1/5
- Reviews
- 126
- Age
- 7y ago

Oru Kayak Foldable Beach Sport | Stable Durable Lightweight - Lake and River Kayaks - Beginner Advanced - Size (Unfolded): 12 1 X 29 Weight: 28 LBS
- Price
- $1311.30
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago
Newest
by launch date
Tucktec 10 PRO Foldable Kayaks - Full Size Blue Folding Kayak - Portable Kayak for Adults - Made in USA - Blue
- Price
- $371.75
- Rating
- 3.7/5
- Reviews
- 24
- Age
- 2y ago

Oru Kayak Inlet Sport Foldable Kayak
- Price
- $944.70
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Oru Kayak Foldable Beach Sport | Stable Durable Lightweight - Lake and River Kayaks - Beginner Advanced - Size (Unfolded): 12 1 X 29 Weight: 28 LBS
- Price
- $1311.30
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Oru Kayak Foldable Kayak Lake Sport | Lightweight Portable & Stable - Lake and River Kayaks - Beginner Intermediate - Size (Unfolded): 9 x 32 in 18 Lbs Black
- Price
- $580.64
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 3y ago

Oru Bay Foldable Kayak | Stable Durable Lightweight - Lake River and Ocean Kayaks - Intermediate - Size (Unfolded): 123 x 25 Weight: 26 Lbs Black
- Price
- $1331.91
- Rating
- 4.0/5
- Reviews
- 49
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
72
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
0%
- Oru Kayak53%
- Onyx39%
- Tucktec4%
- O Positiv3%
Demand
Oru Kayak search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.0×
Search terms
Top Oru Kayak search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oru kayak45K/yr
- oru17K/yr
- oru kayak review491/yr
Reviews and returns
What reviews say buyers love and hate about Oru Kayak
We read the reviews and the return reasons for every product selling here.
“Made me smell weird”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oru Kayak questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









