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41

Orioles Hat

Skip it

Soft demand (-1.7% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 24Conversion 27Competition 46Returns 48Price range 91Avg price 95Brand share 28Review moat 70Quality gap 32

Avg price

Incredible$26.70

avg listing price — sweet spot $15–$100

Price range

Great$13.81–$37.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good699.15

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Market size

Okay$112K

$112K/yr · 191K searches

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-1.7%

90-day search growth — must beat 0% to launch

Is orioles hat profitable on Amazon?

According to Flapen's Amazon United States niche tracking, orioles hat is a $112K/yr Amazon United States market (191K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Mar–Apr–Jun. Verdict: Skip it — 41/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

orioles hat market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
$134K–$160K
units × avg price
Conversion rate
2.2%
Avg BSR
#5,878
Page quality
0%
Prime
81%
Sponsored
46%
Out of stock
10.0%
Avg brand age
41 months
Avg seller age
172 days

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

39

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

58%

Top 20: 94%

Open market

8%

  • 4749%
  • New Era20%
  • Generic8%
  • Veminei6%
  • CafePress5%
  • Speedy Pros4%
  • Open — no brand owns it (5 brands, 8%)

orioles hat demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.7% search growth over the last 90 days.
10K6KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, Jun · busiest ÷ quietest = 4.4×

Top orioles hat search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • orioles hat92K/yr
  • baltimore orioles hat70K/yr
  • orioles hats for men6K/yr
  • orioles hat women6K/yr
  • baltimore hat7K/yr
  • baltimore orioles hats4K/yr
  • orioles baseball cap5K/yr
All search terms

Top orioles hat products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$6K10%$11K15%$17K20%$22K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about orioles hat

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“it feels well made overall”

Size-Overall20%

“Great fit”

Shape/Style6%

“Official, stylish”

Value For Money6%

“Nice cap at a terrific price”

Weight Light5%

“Lightweight and can be worn during all seasons”

Adjustability/Rotatability/Reclining5%

“I love that its soft and adjustable”

Stitch/Finish/Polish3%

“The stitching is fine”

Breathability3%

“Love this breathable, sweat-resistant hat”

Strap/String Quality3%

“Great fit I like ghe adjustable strap”

Color3%

“Make more colors”

What buyers complain about

Size-Overall21%

“It runs SMALL”

Quality-Overall14%

“Cheap”

Stitch/Finish/Polish14%

“Weird placement of stitching”

Advertised Vs Actual Product7%

“Nothing like picture”

Wrinkles7%

“The only issue is that it's a little wrinkled from the shipping packaging”

Flatness7%

“Not flat billed”

Color5%

“Great Hat, But the Bird Colors Arent Quite Right”

Top return reasons

Size-Overall63%
Shape/Style8%
Advertised Vs Actual Product7%
Color3%
Quality-Overall2%
Value For Money2%
Material Quality2%
Wrinkles2%
Stitch/Finish/Polish2%
Adjustability/Rotatability/Reclining1%

Common orioles hat questions

Is orioles hat profitable to sell on Amazon United States?
The niche generates $112K/yr across 26 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -1.7%. Flapen's verdict: Skip it (41/100).
How competitive is the orioles hat niche?
11 brands and 39 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in orioles hat?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Stitch/Finish/Polish. The return rate is 3.2%.
When does demand for orioles hat peak?
Demand peaks in Mar–Apr–Jun; the busiest month runs 4.4× the quietest.
What does it cost to enter the orioles hat niche?
Listings span $13.81–$37.15; the average listing price is $26.70 (sweet spot $15–$100). The average incumbent carries 699 reviews — the moat a new listing must climb.