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29

Ole Miss Sweatshirt

Skip it

Soft demand (-46.7% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 2Conversion 6Competition 60Returns 8Price range 95Avg price 95Brand share 28Review moat 53Quality gap 28

Avg price

Incredible$39.49

avg listing price — sweet spot $15–$100

Price range

Incredible$24.20–$72.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,385.48

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad9.9%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$16K

$16K/yr · 84K searches

Growth

Bad-46.7%

90-day search growth — must beat 0% to launch

Is ole miss sweatshirt profitable on Amazon?

According to Flapen's Amazon United States niche tracking, ole miss sweatshirt is a $16K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 29/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

ole miss sweatshirt market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$39K–$49K
units × avg price
Conversion rate
0.5%
Avg BSR
#3,324
Page quality
0%
Prime
97%
Sponsored
77%
Out of stock
9.1%
Avg brand age
37 months
Avg seller age
223 days

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

10

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

49%

Top 20: 88%

Open market

9%

  • University of Mississippi32%
  • Elite Authentics19%
  • Royce Apparel17%
  • Venley13%
  • Barnesmith7%
  • SELINK3%
  • Open — no brand owns it (5 brands, 9%)

ole miss sweatshirt demand & seasonality

Weekly Amazon search volume, last 104 weeks — -46.7% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 21.6×

Top ole miss sweatshirt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • ole miss sweatshirt43K/yr
  • ole miss hoodie22K/yr
  • ole miss sweatshirt womens9K/yr
  • ole miss sweater4K/yr
  • ole miss hoodie men6K/yr
All search terms

Top ole miss sweatshirt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$79310%$2K15%$2K20%$3K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about ole miss sweatshirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“Fits perfect and fits well”

Comfort-Overall22%

“comfortable”

Quality-Overall13%

“Good quality”

Soft Feel9%

“Soft and comfortable”

Advertised Vs Actual Product8%

“Just as described”

Color8%

“The color is perfect”

Material Quality4%

“the material is perfect for spring”

Weight Light3%

“Its lightweight”

Thickness2%

“not too thin”

Weather Proof2%

“Def perfect for spring time or fall”

What buyers complain about

Smell33%

“the smell”

Size-Overall33%

“The shirt was to be Small loose fit for both male and female”

Advertised Vs Actual Product17%

“Not as listed”

Top return reasons

Size-Overall50%
Sleeve Fit8%
Material Quality7%
Color6%
Thin5%
Quality-Overall4%
Length4%
Advertised Vs Actual Product2%
Width2%
Arm Fit2%

Common ole miss sweatshirt questions

Is ole miss sweatshirt profitable to sell on Amazon United States?
The niche generates $16K/yr across 31 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -46.7%. Flapen's verdict: Skip it (29/100).
How competitive is the ole miss sweatshirt niche?
11 brands and 10 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in ole miss sweatshirt?
Top complaints mined from reviews: Smell, Size-Overall, Advertised Vs Actual Product. The return rate is 9.9% — above our launch gate.
When does demand for ole miss sweatshirt peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 21.6× the quietest.
What does it cost to enter the ole miss sweatshirt niche?
Listings span $24.20–$72.13; the average listing price is $39.49 (sweet spot $15–$100). The average incumbent carries 1,385 reviews — the moat a new listing must climb.