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48

Oklahoma Sooners Shirt

Skip it

Weak search conversion (1.1%) — this niche doesn't clear our bar today.

Market size 19Growth 45Conversion 14Competition 82Returns 19Price range 93Avg price 95Brand share 64Review moat 75Quality gap 32

Avg price

Incredible$29.49

avg listing price — sweet spot $15–$100

Price range

Great$13.79–$65.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great33%

top-5 click share — an open shelf

Review moat

Great492.4

avg incumbent reviews — the moat a new listing must climb

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Growth

Okay+16.0%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$77K

$77K/yr · 235K searches

Returns

Bad6.6%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Is oklahoma sooners shirt profitable on Amazon?

According to Flapen's Amazon United States niche tracking, oklahoma sooners shirt is a $77K/yr Amazon United States market (235K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Sep–Oct–Dec. Verdict: Skip it — 48/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

oklahoma sooners shirt market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$88K–$118K
units × avg price
Conversion rate
1.1%
Avg BSR
#24,515
Page quality
0%
Prime
68%
Sponsored
67%
Out of stock
4.8%
Avg brand age
40 months
Avg seller age
185 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

27 flat

Sellers

17

Top-5 brand share

66%

Top 20: 96%

Top-5 click share

33%

Top 20: 68%

Open market

29%

  • Red & West32%
  • TeeStock13%
  • Wes and Willy12%
  • Retro Oklahoma Throwbacks Oklahoma OK Souvenirs4%
  • CUSTOMI4%
  • Retro 80's 90's Oklahoma OK T-Shirts & Tees4%

oklahoma sooners shirt demand & seasonality

Weekly Amazon search volume, last 104 weeks — +16.0% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Dec · busiest ÷ quietest = 10.8×

Top oklahoma sooners shirt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • oklahoma sooners shirt27K/yr
  • ou shirt25K/yr
  • university of oklahoma shirt11K/yr
  • ou shirts men14K/yr
  • ou shirt women12K/yr
  • ou sooners shirt13K/yr
  • ou shirts8K/yr
  • ou sweatshirt12K/yr
  • ou sooners womens apparel20K/yr
  • oklahoma sweatshirt7K/yr
All search terms

Top oklahoma sooners shirt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$5K9%$7K12%$9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about oklahoma sooners shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“Good fit”

Quality-Overall20%

“Good quality shirt”

Comfort-Overall12%

“comfortable”

Gifting Purpose8%

“Great gift”

Color6%

“great colors”

Shape/Style5%

“the style is flattering”

Material Quality4%

“Great material”

Advertised Vs Actual Product4%

“It was as listed”

Soft Feel3%

“Very soft and comfy”

Value For Money3%

“Totally Worth It”

What buyers complain about

Color22%

“I just wasnt happy with the color”

Print Quality10%

“It made the print look blurry”

Quality-Overall10%

“Garbage”

Size-Overall10%

“The sleeves on the medium were short”

Soft Feel8%

“Good quality just wish it was a bit softer”

Material Quality5%

“Cheap, itchy material”

Shrinkage Resistance4%

“Im guessing itll shrink to where I cannot wear it”

Product Condition4%

“I Recieved Someone's Return”

Sleeve Fit4%

“The sleeves on the medium were short”

Wrinkles3%

“Shirts all wrinkled”

Top return reasons

Size-Overall42%
Color12%
Length7%
Material Quality6%
Chest Fit6%
Width3%
Advertised Vs Actual Product3%
Shoulder Fit3%
Shape/Style3%
Quality-Overall2%

Common oklahoma sooners shirt questions

Is oklahoma sooners shirt profitable to sell on Amazon United States?
The niche generates $77K/yr across 57 tracked products. 2 of 15 products launched in the last 360 days are still selling. 90-day search growth is +16.0%. Flapen's verdict: Skip it (48/100).
How competitive is the oklahoma sooners shirt niche?
27 brands and 17 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in oklahoma sooners shirt?
Top complaints mined from reviews: Color, Print Quality, Quality-Overall. The return rate is 6.6% — above our launch gate.
When does demand for oklahoma sooners shirt peak?
Demand peaks in Sep–Oct–Dec; the busiest month runs 10.8× the quietest.
What does it cost to enter the oklahoma sooners shirt niche?
Listings span $13.79–$65.98; the average listing price is $29.49 (sweet spot $15–$100). The average incumbent carries 492 reviews — the moat a new listing must climb.