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54

Okc Thunder Hat

Worth a look

Shows a sweet-spot price point ($25.95 avg), but a small market ($49K/yr) keeps it on the watch list.

Market size 12Growth 77Conversion 38Competition 81Returns 67Price range 95Avg price 95Brand share 21Review moat 88Quality gap 24

Avg price

Incredible$25.95

avg listing price — sweet spot $15–$100

Price range

Incredible$19.21–$40.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great246.95

avg incumbent reviews — the moat a new listing must climb

Competition

Great34%

top-5 click share — an open shelf

Growth

Great+64.6%

90-day search growth — must beat 0% to launch

Returns

Good2.3%

return rate — above 5% kills the launch gate

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad$49K

$49K/yr · 62K searches

Is okc thunder hat profitable on Amazon?

According to Flapen's Amazon United States niche tracking, okc thunder hat is a $49K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in May–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

okc thunder hat market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$39K–$52K
units × avg price
Conversion rate
3.0%
Avg BSR
#17,536
Page quality
0%
Prime
74%
Sponsored
77%
Out of stock
17.0%
Avg brand age
43 months
Avg seller age
176 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

9 falling

Sellers

19

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

34%

Top 20: 74%

Open market

5%

  • ZHATS39%
  • Ultra Game20%
  • 4716%
  • New Era13%
  • BROTHER TRUCKERS4%
  • Generic3%
  • Open — no brand owns it (3 brands, 5%)

okc thunder hat demand & seasonality

Weekly Amazon search volume, last 55 weeks — +64.6% search growth over the last 90 days.
3K2KSpike '25Black Friday '25Holiday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: May, Dec · busiest ÷ quietest = 5.6×

Top okc thunder hat search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • okc thunder hat39K/yr
  • thunder hat7K/yr
  • okc hat7K/yr
  • oklahoma city thunder hat6K/yr
  • okc thunder championship hat3K/yr
All search terms

Top okc thunder hat products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$4K12%$6K16%$8K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about okc thunder hat

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall34%

“is well made”

Size-Overall30%

“Great fit”

Value For Money8%

“Hat was inexpensive and looks good”

Color8%

“The color is nice”

Advertised Vs Actual Product6%

“just as described”

Design-Overall6%

“Cool design and met my expectations”

Shape/Style3%

“I love the mesh look”

Texture/Consistency-Overall3%

“love the colors and textures”

What buyers complain about

Print Quality33%

“The letters don't even look like OKC”

Shape/Style33%

“Not a great fit like others hats i got in the past has a square shape to the top of the hat not round”

Size-Overall33%

“Most hats dont fit great”

Top return reasons

Size-Overall68%
Shape/Style10%
Color7%
Advertised Vs Actual Product5%
Quality-Overall2%
Defective Material/Parts2%
Product Condition1%
Stiffness1%
Functionality-Overall1%
Strap/String Quality1%

Common okc thunder hat questions

Is okc thunder hat profitable to sell on Amazon United States?
The niche generates $49K/yr across 43 tracked products. 0 of 21 products launched in the last 360 days are still selling. 90-day search growth is +64.6%. Flapen's verdict: Worth a look (54/100).
How competitive is the okc thunder hat niche?
9 brands and 19 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in okc thunder hat?
Top complaints mined from reviews: Print Quality, Shape/Style, Size-Overall. The return rate is 2.3%.
When does demand for okc thunder hat peak?
Demand peaks in May–Dec; the busiest month runs 5.6× the quietest.
What does it cost to enter the okc thunder hat niche?
Listings span $19.21–$40.85; the average listing price is $25.95 (sweet spot $15–$100). The average incumbent carries 247 reviews — the moat a new listing must climb.