Is oilers jersey profitable to sell on Amazon United States?

The niche generates $37K/yr across 33 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -44.4%. Flapen's verdict: Skip it (31/100).

How competitive is the oilers jersey niche?

11 brands and 21 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 92% of demand.

What do buyers complain about in oilers jersey?

Top complaints mined from reviews: Color, Size-Overall, Thickness. The return rate is 6.6% — above our launch gate.

When does demand for oilers jersey peak?

Demand peaks in Jun–Dec; the busiest month runs 6.5× the quietest.

What does it cost to enter the oilers jersey niche?

Listings span $24.99–$179.64; the average listing price is $75.61 (sweet spot $15–$100). The average incumbent carries 47 reviews — the moat a new listing must climb.

Oilers Jersey

Skip it

Soft demand (-44.4% this quarter) — this niche doesn't clear our bar today.

Review moat

Incredible46.73

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$75.61

avg listing price — sweet spot $15–$100

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$24.99–$179.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Brand share

Bad92%

top-5 brand share — brand-locked demand

Returns

Bad6.6%

return rate — above 5% kills the launch gate

Market size

Bad$37K

$37K/yr · 27K searches

Growth

Bad-44.4%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier High Returns High Price Out of Stock

Is oilers jersey profitable on Amazon?

According to Flapen's Amazon United States niche tracking, oilers jersey is a $37K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jun–Dec. Verdict: Skip it — 31/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

oilers jersey market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $19K–$38K; units × avg price
Conversion rate: 1.8%
Avg BSR: #8,072
Page quality: 0%
Prime: 30%
Sponsored: 21%
Out of stock: 29.7%
Avg brand age: 49 months
Avg seller age: 173 days

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

50%

Top 20: 89%

Open market

Outerstuff61%
Mitchell & Ness17%
500 LEVEL6%
HOFSM.COM Hall of Fame Sports Memorabilia5%
Reebok3%
CGUBJI3%
Open — no brand owns it (5 brands, 5%)

oilers jersey demand & seasonality

Weekly Amazon search volume, last 85 weeks — -44.4% search growth over the last 90 days.

Peak months: Jun, Dec · busiest ÷ quietest = 6.5×

Open Trend

Top oilers jersey search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

oilers jersey11K/yr -46.1%0.2% conv.
edmonton oilers jersey6K/yr -47.3%0.9% conv.
connor mcdavid jersey5K/yr -37.4%1.2% conv.
connor mcdavid jersey youth5K/yr -42.0%1.1% conv.

All search terms

Top oilers jersey products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Outerstuff Connor McDavid Edmonton Oilers #97 Youth Premier Home Player Jersey (as1 Alpha s m Regular Small/Medium) Blue

Outerstuff$110.634.0★8 rev

Youth Connor McDavid Edmonton Oilers Blue Replica Hockey Jersey (US Alpha Small Medium Regular Blue)

Outerstuff$87.304.2★11 rev

Outerstuff Youth Wayne Gretzky Edmonton Oilers Navy Replica Jersey - Imprinted (Small-Medium)

Outerstuff$87.504.8★13 rev

Outerstuff Connor McDavid Edmonton Oilers #97 Youth Boys Size Player Name & Number T-Shirt (Blue Youth Large-14/16)

Outerstuff$26.644.6★21 rev

Connor McDavid Edmonton Oilers Power Play Hariage Classic Jersey (US Alpha XX-Large Regular Regular Orange)

Mitchell & Ness$142.255.0★1 rev

Newest

by launch date

Connor McDavid #97 Edmonton Oilers Youth Boys (8-20) Premier Player Jersey (US Alpha Small Medium Regular Away - White)

Outerstuff$104.567 rev

6mo ago

FOCO NHL Mens Official Primary Logo Wordmark Performance Pullover Hoodie Sweatshirt (US Alpha Large Regular Regular Edmonton Oilers - Blue Edmonton Oilers)

FOCO$37.5359 rev

8mo ago

Outerstuff Leon Draisaitl #29 Edmonton Oilers Youth Boys Player Replica Jersey - (8-20) (US Alpha Small Medium Regular Alternate - Light Beige)

Outerstuff$72.401 rev

8mo ago

Snuggie Edmonton Oilers The Original Wearable Blanket with Sleeves | Super Soft Fleece | As Seen on TV | Officially Licensed NHL Gear

Snuggie$39.9740 rev

9mo ago

Outerstuff Connor McDavid Edmonton Oilers #97 Youth Boys Size Player Name & Number T-Shirt (Blue Youth Large-14/16)

Outerstuff$26.6421 rev

10mo ago

What reviews say buyers love and hate about oilers jersey

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall46%

“when it arrived we were very impressed with how well the quality of this jersey is”

Size-Overall25%

“Fits perfect”

Value For Money15%

“Exceeded expectations, especially for the price”

Fun/Entertainment Experience6%

“Fun jersey”

Gifting Purpose3%

“perfect birthday gift for my grandson”

Material Quality2%

“This jersey is made of good durability material”

What buyers complain about

Color33%

“I did notice while at a Hawks game that the coloring was different from another company”

Size-Overall17%

“I wish I would have gotten an XL instead as it's a little too large”

Thickness8%

“The sweater is very thin and poorly made”

Stitch/Finish/Polish8%

“The seams on both sleeves are pulling out almost immediately”

Durability8%

“The seams on both sleeves are pulling out almost immediately”

Quality-Overall8%

“Terrible Quality and make”

Top return reasons

Size-Overall74%

Sleeve Fit7%

Length3%

Advertised Vs Actual Product2%

Functionality-Overall1%

Print Quality1%

Material Quality1%

Gap/Hole1%

Shape/Style1%

Product Condition1%

Common oilers jersey questions

Is oilers jersey profitable to sell on Amazon United States?: The niche generates $37K/yr across 33 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -44.4%. Flapen's verdict: Skip it (31/100).
How competitive is the oilers jersey niche?: 11 brands and 21 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in oilers jersey?: Top complaints mined from reviews: Color, Size-Overall, Thickness. The return rate is 6.6% — above our launch gate.
When does demand for oilers jersey peak?: Demand peaks in Jun–Dec; the busiest month runs 6.5× the quietest.
What does it cost to enter the oilers jersey niche?: Listings span $24.99–$179.64; the average listing price is $75.61 (sweet spot $15–$100). The average incumbent carries 47 reviews — the moat a new listing must climb.