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46

Ohio University Bobcats Apparel

Skip it

A small market ($54K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 63Conversion 21Competition 77Returns 56Price range 82Avg price 95Brand share 13Review moat 47Quality gap 28

Avg price

Incredible$26.50

avg listing price — sweet spot $15–$100

Price range

Great$8.64–$49.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Growth

Good+41.5%

90-day search growth — must beat 0% to launch

Returns

Good2.8%

return rate — above 5% kills the launch gate

Review moat

Okay1,795.89

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$54K

$54K/yr · 123K searches

Brand share

Bad95%

top-5 brand share — brand-locked demand

Is ohio university bobcats apparel profitable on Amazon?

According to Flapen's Amazon United States niche tracking, ohio university bobcats apparel is a $54K/yr Amazon United States market (123K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May–Sep–Dec. Verdict: Skip it — 46/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

ohio university bobcats apparel market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$53K–$66K
units × avg price
Conversion rate
1.6%
Avg BSR
#5,656
Page quality
0%
Prime
96%
Sponsored
91%
Out of stock
13.2%
Avg brand age
53 months
Avg seller age
194 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

9 falling

Sellers

10

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

38%

Top 20: 76%

Open market

3%

  • Barnesmith42%
  • Ohio University29%
  • LOGOVISION15%
  • Elite Authentics4%
  • Desert Cactus3%
  • College Flags & Banners Co.2%
  • Open — no brand owns it (3 brands, 3%)

ohio university bobcats apparel demand & seasonality

Weekly Amazon search volume, last 104 weeks — +41.5% search growth over the last 90 days.
9K7KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Sep, Dec · busiest ÷ quietest = 4.3×

Top ohio university bobcats apparel search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • ohio university apparel29K/yr
  • ohio university31K/yr
  • ohio university shirt8K/yr
  • ohio university sweatshirt6K/yr
  • ohio bobcats5K/yr
  • ohio university bobcats apparel38K/yr
  • ohio university bobcats5K/yr
All search terms

Top ohio university bobcats apparel products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$4K12%$6K16%$9K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about ohio university bobcats apparel

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall43%

“quality”

Size-Overall18%

“The fit was exactly as expected as was the material”

Gifting Purpose14%

“Great gift for freshman grandson”

Comfort-Overall14%

“Very comfortable”

Print Quality4%

“The color and print looked the same after washing and drying”

Value For Money4%

“Definitely worth the cost”

Washability4%

“Nice shirt looks good after washing”

What buyers complain about

Design-Overall50%

“The school logo is completely crooked and off center”

Print Quality25%

“Printing was crooked”

Quality-Overall25%

“Cheap”

Top return reasons

Size-Overall55%
Color8%
Advertised Vs Actual Product7%
Chest Fit5%
Value For Money5%
Quality-Overall4%
Material Quality4%
Certifications3%
Scratch Resistance2%
Stain Resistance2%

Common ohio university bobcats apparel questions

Is ohio university bobcats apparel profitable to sell on Amazon United States?
The niche generates $54K/yr across 46 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +41.5%. Flapen's verdict: Skip it (46/100).
How competitive is the ohio university bobcats apparel niche?
9 brands and 10 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in ohio university bobcats apparel?
Top complaints mined from reviews: Design-Overall, Print Quality, Quality-Overall. The return rate is 2.8%.
When does demand for ohio university bobcats apparel peak?
Demand peaks in May–Sep–Dec; the busiest month runs 4.3× the quietest.
What does it cost to enter the ohio university bobcats apparel niche?
Listings span $8.64–$49.32; the average listing price is $26.50 (sweet spot $15–$100). The average incumbent carries 1,796 reviews — the moat a new listing must climb.