Is ohio state wall decor profitable to sell on Amazon United States?

The niche generates $70K/yr across 66 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is +38.5%. Flapen's verdict: Worth a look (56/100).

How competitive is the ohio state wall decor niche?

36 brands and 65 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 45% of demand.

What do buyers complain about in ohio state wall decor?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 2.6%.

When does demand for ohio state wall decor peak?

Demand peaks in Aug–Sep–Nov–Dec; the busiest month runs 4.5× the quietest.

What does it cost to enter the ohio state wall decor niche?

Listings span $6.24–$374.99; the average listing price is $28.39 (sweet spot $15–$100). The average incumbent carries 492 reviews — the moat a new listing must climb.

Ohio State Wall Decor

Worth a look

Shows a sweet-spot price point ($28.39 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible$28.39

avg listing price — sweet spot $15–$100

Competition

Great23%

top-5 click share — an open shelf

Brand share

Great45%

top-5 brand share — no brand owns this niche

Review moat

Great492.48

avg incumbent reviews — the moat a new listing must climb

Growth

Good+38.5%

90-day search growth — must beat 0% to launch

Returns

Good2.6%

return rate — above 5% kills the launch gate

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad$6.24–$374.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$70K

$70K/yr · 80K searches

Signals No Dominant Brand

Is ohio state wall decor profitable on Amazon?

According to Flapen's Amazon United States niche tracking, ohio state wall decor is a $70K/yr Amazon United States market (80K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Aug–Sep–Nov–Dec. Verdict: Worth a look — 56/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

ohio state wall decor market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $71K–$85K; units × avg price
Conversion rate: 3.1%
Avg BSR: #2,477
Page quality: 0%
Prime: 88%
Sponsored: 71%
Out of stock: 2.1%
Avg brand age: 51 months
Avg seller age: 184 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

36 falling

Sellers

Top-5 brand share

45%

Top 20: 89%

Top-5 click share

23%

Top 20: 63%

Open market

50%

PartyKandy17%
YouTheFan9%
College Flags & Banners Co.6%
Rico Industries6%
Open Road Brands6%
Hangtime6%

ohio state wall decor demand & seasonality

Weekly Amazon search volume, last 78 weeks — +38.5% search growth over the last 90 days.

Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 4.5×

Open Trend

Top ohio state wall decor search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

ohio state wall decor27K/yr +7.1%1.4% conv.
ohio state party decorations16K/yr +115.1%3.3% conv.
ohio state outdoor decor8K/yr +158.8%0.5% conv.
ohio state poster11K/yr +6.4%1.2% conv.
ohio state sign9K/yr +39.2%1.8% conv.
ohio state wall art9K/yr -3.9%2.5% conv.

All search terms

Top ohio state wall decor products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

YouTheFan Officially-licensed NCAA Ohio State Buckeyes Stadium Series 3D Wall Art - multi-layer team stadium replica detailed sports fan gift indoor decor

YouTheFan$26.394.7★155 rev

Ohio State Buckeyes Party Supplies Plates Napkins & Table Decorations 37 Pc

PartyKandy$34.804.3★134 rev

Ohio State Buckeyes 9 Time College Football National Championship Banner

College Flags & Banners Co.$19.904.5★222 rev

Ohio State Buckeyes Go Buckeyes License Plate Sign - Metal Wall Art 16x6 Inch Aluminum - Scarlet Gray - Big Ten Fan Cave Dorm Decor - UV-Resistant Ready to Hang College Wall Sign

Generic$24.863.8★16 rev

Ohio State Buckeyes Party Supplies Graduation & Birthday Decorations 42 Pc

PartyKandy$23.764.7★710 rev

Newest

by launch date

Ohio State Buckeye 6 Paper Fan OSU Backdrop Birthday Graduation Party Decor

PartyKandy$24.7711 rev

5mo ago

OIZEGO Football Neon Signs University Football Team Neon Lights Wall Decor for Bedroom Dormitory Man Cave Party Gift for Boys Girls 13.412.2 IN Led Art 5V Power Acrylic

OIZEGO$26.7624 rev

6mo ago

BNBIDEN Ohio Football Neon Signs for Wall DecorUniversity Led Light Up Sign Suitable for Man Cave Dormitory Office Bar Pub Wall Art Gifts for Teen Boys Girls

BNBIDEN$25.91184 rev

6mo ago

Ftuuo Ohiostate Banner String Banner Blue String Pennant Flags Banners for OHIO Team University Wolverines Decoration and Theme Party Decorations

Ftuuo$9.6346 rev

8mo ago

Northwest NCAA Ohio State Buckeyes Electrode Wall Hanging 40x57 inches

Northwest$17.161 rev

9mo ago

What reviews say buyers love and hate about ohio state wall decor

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Overall fit and finish and quality is great and the light looks fantastic”

Color11%

“The color is vivid”

Value For Money7%

“Worth it”

Durability7%

“Pretty durable”

Advertised Vs Actual Product5%

“Great product works as advertised”

Size-Overall5%

“Decent sized and made very well”

Fun/Entertainment Experience5%

“Looks like fun”

Assembly/Installation4%

“Loved they were already put together”

Adhesion/Stickiness3%

“stick well on their own”

Gifting Purpose3%

“This is an amazing gift for any Buckeye fan”

What buyers complain about

Size-Overall15%

“Strange Size”

Durability13%

“Broke within 1 week”

Quality-Overall11%

“CHEAP VERY”

Value For Money6%

“I was expecting more value”

Color6%

“Got marron not the color i asked for”

Adhesion/Stickiness5%

“Weak adhesive”

Strength4%

“Rips easily”

Advertised Vs Actual Product4%

“False item description”

Thickness3%

“Very thin and flimsy”

Ease Of Use3%

“not practical as a feeder”

Top return reasons

Size-Overall26%

Value For Money21%

Color15%

Adhesion/Stickiness9%

Advertised Vs Actual Product6%

Defective Material/Parts4%

Quality-Overall4%

Material Quality3%

Functionality-Overall2%

Strength2%

Common ohio state wall decor questions

Is ohio state wall decor profitable to sell on Amazon United States?: The niche generates $70K/yr across 66 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is +38.5%. Flapen's verdict: Worth a look (56/100).
How competitive is the ohio state wall decor niche?: 36 brands and 65 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 45% of demand.
What do buyers complain about in ohio state wall decor?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 2.6%.
When does demand for ohio state wall decor peak?: Demand peaks in Aug–Sep–Nov–Dec; the busiest month runs 4.5× the quietest.
What does it cost to enter the ohio state wall decor niche?: Listings span $6.24–$374.99; the average listing price is $28.39 (sweet spot $15–$100). The average incumbent carries 492 reviews — the moat a new listing must climb.