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51

Ohio State Tumbler

Worth a look

Shows a sweet-spot price point ($26.48 avg), but a small market ($67K/yr) keeps it on the watch list.

Market size 17Growth 50Conversion 43Competition 77Returns 76Price range 85Avg price 95Brand share 49Review moat 25Quality gap 23

Avg price

Incredible$26.48

avg listing price — sweet spot $15–$100

Price range

Great$10.97–$42.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great38%

top-5 click share — an open shelf

Returns

Great2.0%

return rate — above 5% kills the launch gate

Growth

Good+20.3%

90-day search growth — must beat 0% to launch

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Review moat

Bad4,308.97

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$67K

$67K/yr · 74K searches

Is ohio state tumbler profitable on Amazon?

According to Flapen's Amazon United States niche tracking, ohio state tumbler is a $67K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

ohio state tumbler market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$66K–$79K
units × avg price
Conversion rate
3.4%
Avg BSR
#821
Page quality
0%
Prime
100%
Sponsored
86%
Out of stock
15.1%
Avg brand age
52 months
Avg seller age
170 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

15 falling

Sellers

35

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

38%

Top 20: 82%

Open market

19%

  • Tervis25%
  • Logo Brands19%
  • The Memory Company13%
  • Campus Colors10%
  • Simple Modern9%
  • Westrick5%

ohio state tumbler demand & seasonality

Weekly Amazon search volume, last 103 weeks — +20.3% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 8.4×

Top ohio state tumbler search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • ohio state tumbler22K/yr
  • ohio state cup18K/yr
  • ohio state yeti9K/yr
  • ohio state cups8K/yr
  • ohio state travel mug4K/yr
  • ohio state stanley cup4K/yr
  • ohio state yeti tumbler4K/yr
  • ohio state coffee travel mug5K/yr
All search terms

Top ohio state tumbler products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$6K12%$8K1101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about ohio state tumbler

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall31%

“Good quality and came quickly”

Value For Money10%

“Great Deal”

Color8%

“Brilliant color”

Gifting Purpose7%

“Hermoso regalo”

Size-Overall7%

“fits hand well”

Temperature Retention6%

“It keeps your beverage cold all day”

Ease Of Cleaning6%

“Easy to clean”

Durability5%

“Durable product”

Ease Of Use3%

“Easy to use”

Advertised Vs Actual Product3%

“As advertised”

What buyers complain about

Leak-Proof32%

“Lid leaks”

Size-Overall11%

“Doesnt fit”

Heating8%

“doesnt keep drinks hot/warm longer than 30 minutes”

Print Quality8%

“Poor quality print”

Functionality-Overall8%

“Theres a vent that wont work properly if the slide isnt all the way open”

Value For Money4%

“OVER PRICED”

Quality-Overall4%

“poor quality”

Noise Level4%

“Also makes a weird noise when you drink”

Handle Quality4%

“wish it had a handle”

Top return reasons

Size-Overall36%
Color23%
Leak-Proof8%
Value For Money8%
Advertised Vs Actual Product5%
Defective Material/Parts3%
Functionality-Overall2%
Scratch Resistance2%
Design-Overall2%
Smell2%

Common ohio state tumbler questions

Is ohio state tumbler profitable to sell on Amazon United States?
The niche generates $67K/yr across 37 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +20.3%. Flapen's verdict: Worth a look (51/100).
How competitive is the ohio state tumbler niche?
15 brands and 35 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in ohio state tumbler?
Top complaints mined from reviews: Leak-Proof, Size-Overall, Heating. The return rate is 2.0%.
When does demand for ohio state tumbler peak?
Demand peaks in Nov–Dec; the busiest month runs 8.4× the quietest.
What does it cost to enter the ohio state tumbler niche?
Listings span $10.97–$42.92; the average listing price is $26.48 (sweet spot $15–$100). The average incumbent carries 4,309 reviews — the moat a new listing must climb.