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Ohio State T Shirt Mens

Maybe

The top 5 products take only 24% of clicks. But buyers convert on only 1.4% of searches, so Ohio State T Shirt Mens is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 8,101 Sports & Outdoors niches · +3 vs the category median of 47
Market size
$174K/yr645K searches / yr
90-day growth
+28.1%search demand this quarter
Competition
24%top-5 click share · 14 brands · 12 sellers

Flapen Score

Ohio State T Shirt Mens against its category

The dotted line is the Sports & Outdoors average. Past it, Ohio State T Shirt Mens is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ohio State T Shirt Mens market on Amazon at a glance

Shoppers on Amazon United States searched for Ohio State T Shirt Mens 645K times last year and spent an estimated $174K. The top 5 brands take 90% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 645K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.

Searches, last 12 months
645K
Growth, 90 days vs prior 90
+28.1%
Conversion, latest week
1.4%
Market size, estimated
$174Ka year
Top search term
ohio state t shirt254K searches a year

02 · Price

A sale here is worth $19.40.

Listings sell for $19.40 on average, from $6.96 to $29.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $19.40 that is $0 to $2K a year per listing.

Average price
$19.40inside the $15 to $100 sweet spot
Price range
$6.96–$29.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #5,802 within T-Shirts. It carries 523 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
99%
Out of stock, average day
1.7%
Average rank
#5,802in T-Shirts
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
523per listing
Listings tracked
74

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Ohio State T Shirt Mens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

14 falling

Sellers

12

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

24%

Top 20: 60%

Open market

8%

  • Brand 165%
  • Brand 29%
  • Brand 36%
  • Brand 46%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (8 brands, 8%)

Search terms

Top Ohio State T Shirt Mens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ohio state t shirt254K/yr
  • ohio175K/yr
  • ohio state tshirt20K/yr
  • mens ohio state t shirt14K/yr
  • osu shirt12K/yr
  • womens ohio state apparel47K/yr
  • ohio state buckeyes shirt12K/yr
  • ohio state t shirt mens22K/yr
  • ohio state womens16K/yr
  • osu tshirt3K/yr

Reviews and returns

What reviews say buyers love and hate about Ohio State T Shirt Mens

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Quality-Overall”
58%of negative reviews mention “Size-Overall”
4.3%of orders come back
“Size runs too large”
A buyer, on “Size-Overall”58% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Ohio State T Shirt Mens questions

Answered from the same tracked data.