ohio state license plate frame
Worth a lookShows a sweet-spot price point ($20.76 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Avg price
Great$20.76avg listing price — sweet spot $15–$100
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Price range
Great$9.97–$29.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good872avg incumbent reviews — the moat a new listing must climb
Growth
Good+35.4%90-day search growth — must beat 0% to launch
Returns
Good2.6%return rate — above 6% kills the launch gate
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Bad$88K$88K/yr · 56K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, ohio state license plate frame is a $88K/yr Amazon United States market (56K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
ohio state license plate frame market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $83K–$104K
- units × avg price
- Launch success
- —
- 0 of 2 new (360d)
- Conversion rate
- 7.6%
- Avg BSR
- #790
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 75%
- Out of stock
- 10.3%
- Avg brand age
- 72 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
28
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
41%
Top 20: 96%
Open market
16%
- Rico Industries24%
- Generic17%
- FANMATS16%
- EliteAuto3K10%
- Elite Fan Shop10%
- Broad Street Machine Co., Inc.7%
- Open — no brand owns it (4 brands, 16%)
Demand
Weekly Amazon search volume, last 37 weeks — +35.4% search growth over the last 90 days.Top ohio state license plate frame products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
2 Packs Matte Black for Ohio State License Plate Frames 2 Holes License Plate Holder for OSU Buckeyes Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags
Generic$20.084.4★48 rev
EliteAuto3K Ohio State Buckeyes License Plate Frame Cover Black 12.25 x 6.25 - Ideal Gift for Sports Fans & Supporters Slim Design
EliteAuto3K$18.784.3★33 rev
FANMATS 31272 Ohio State Buckeyes Metal License Plate Frame Black Finish
FANMATS$15.524.4★149 rev
FANMATS 14871 NCAA Ohio State University Buckeyes Chrome License Plate Frame 6.25x12.25
FANMATS$15.554.6★2,420 rev
Ohio State Buckeyes Black Tag Frame
Broad Street Machine Co., Inc.$19.944.7★66 rev
Newest
by launch date
2 Pack Premium Slim Matte Black License Plate Frames for Ohio State Rust-Free Stainless Steel Rattle-Free Street Legal Thin Metal Front & Rear Car Tag Holders for OSU Universal with Screw Caps
Generic$19.734 rev
2 Packs for Ohio State Buckeyes License Plate Frames 2 Holes Silver License Plate Holder for OSU Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags
Generic$19.7234 rev
Desert Cactus The Ohio State University License Plate Frame OSU Buckeyes Holder for Front or Back of Car Metal Car Tag Holder Officially Licensed (Slogan 1)
Desert Cactus$21.651 rev
2024-25 College Football Champions Ohio State Black Metal License Plate Frame - 6.25x12.25
FANMATS$13.8539 rev
Decorvo Ohio St License Plate Frame - Car Truck Accessory
Decorvo$23.29443 rev
Trending
90-day click momentum2 Pack Premium Slim Matte Black License Plate Frames for Ohio State Rust-Free Stainless Steel Rattle-Free Street Legal Thin Metal Front & Rear Car Tag Holders for OSU Universal with Screw Caps
Generic$19.735.0★
2 Packs for Ohio State Buckeyes License Plate Frames 2 Holes Silver License Plate Holder for OSU Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags
Generic$19.724.7★
Desert Cactus The Ohio State University License Plate Frame OSU Buckeyes Holder for Front or Back of Car Metal Car Tag Holder Officially Licensed (Slogan 1)
Desert Cactus$21.655.0★
FANMATS 31272 Ohio State Buckeyes Metal License Plate Frame Black Finish
FANMATS$15.524.4★
Desert Cactus Ohio State University License Plate Frame Metal Car Tag Holder and Sticker for Front or Back of Car Officially Licensed (Sticker Frame Combo - Mascot)
Desert Cactus$29.965.0★
What buyers say about ohio state license plate frame
What buyers praise and complain about, mined from review topics.What buyers love
“Seems well made”
“Fit well”
“easy to read”
“Covers the required sticker in the bottom corner of the plate”
“Great quality the caps for the screws come in handy keep water from rusting the screws highly recommend this product”
“Great price and looks wonderful”
“Colors pop”
“Good plastic covers”
“Just what I wanted”
“Looked nice new”
What buyers complain about
“Poor Quality”
“Real cheap look like it been used”
“Slightly bent”
“Poor design”
“Wont work as made”
“I didnt look at the material”
Top return reasons
Common questions
- Is ohio state license plate frame profitable to sell on Amazon United States?
- The niche generates $88K/yr across 24 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +35.4%. Flapen's verdict: Worth a look (55/100).
- How competitive is the ohio state license plate frame niche?
- 10 brands and 28 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in ohio state license plate frame?
- Top complaints mined from reviews: Quality-Overall, Product Condition, Strength. The return rate is 2.6%.
- What does it cost to enter the ohio state license plate frame niche?
- Listings span $9.97–$29.96; the average listing price is $20.76 (sweet spot $15–$100). The average incumbent carries 872 reviews — the moat a new listing must climb.