Ohio State Coffee Mug

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months

43K

Growth, 90 days vs prior 90

+3.9%

Conversion, latest week

4.4%

Market size, estimated

$37Ka year

Peak month

December11.9× the quietest month

Top search term

ohio state coffee mug22K searches a year

Listings sell for $19.73 on average, from $9.65 to $28.03. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.73 that is $0 to $2K a year per listing.

Average price

$19.73inside the $15 to $100 sweet spot

Price range

$9.65–$28.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.4%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #731 within Home & Kitchen. It carries 265 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

96%

Out of stock, average day

18.9%

Average rank

#731in Home & Kitchen

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

265per listing

Listings tracked

26

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

58 months