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53

North Face Tent

Worth a look

Shows demand growing +103.0% this quarter, but weak search conversion (0.5%) keeps it on the watch list.

Market size 52Growth 92Conversion 6Competition 90Returns 23Price range 8Avg price 44Brand share 34Review moat 70Quality gap 57

Growth

Great+103.0%

90-day search growth — must beat 0% to launch

Competition

Great25%

top-5 click share — an open shelf

Review moat

Good719.02

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$331K

$331K/yr · 308K searches

Avg price

Okay$211.31

avg listing price — sweet spot $15–$100

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Returns

Bad5.6%

return rate — above 5% kills the launch gate

Price range

Bad$41.04–$739.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Is north face tent profitable on Amazon?

According to Flapen's Amazon United States niche tracking, north face tent is a $331K/yr Amazon United States market (308K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 53/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

north face tent market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$317K–$423K
units × avg price
Conversion rate
0.5%
Avg BSR
#215
Page quality
0%
Prime
98%
Sponsored
79%
Out of stock
5.4%
Avg brand age
41 months
Avg seller age
153 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

96

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

25%

Top 20: 56%

Open market

11%

  • Kelty33%
  • FanttikOutdoor23%
  • The North Face17%
  • KTT7%
  • Coleman4%
  • CORE4%
  • Open — no brand owns it (11 brands, 11%)

north face tent demand & seasonality

Weekly Amazon search volume, last 104 weeks — +103.0% search growth over the last 90 days.
8K6KHoliday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 4.7×

Top north face tent search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • kelty tent64K/yr
  • north face tent39K/yr
  • 16 person tent19K/yr
  • 14 person tents for camping17K/yr
  • eureka tent25K/yr
  • fanttik tent18K/yr
  • fantik tent14K/yr
  • 16 person tents for camping14K/yr
  • 10 person instant cabin tent7K/yr
  • tent with screen room11K/yr
All search terms

Top north face tent products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$7K4%$13K6%$20K8%$27K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about north face tent

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation22%

“Easy Setup”

Quality-Overall9%

“Good quality”

Value For Money7%

“Good price”

Size-Overall7%

“Good size for my family”

Storage Capacity7%

“There was still room”

Ease Of Use6%

“Easy peasy”

Durability5%

“Durable after all these years”

Comfort-Overall3%

“It was comfortable”

Design-Overall3%

“Love the Design”

Water Resistance2%

“The waterproof material”

What buyers complain about

Durability9%

“Durability is questionable”

Leak-Proof7%

“IT LEAKS”

Assembly/Installation6%

“Impossible to put together”

Size-Overall5%

“Small”

Quality-Overall5%

“I'm not very happy with this quality of construction”

Water Resistance5%

“Not water/rain resistant”

Value For Money4%

“To expensive for what it is”

Instructions/User Manual/Troubleshooting3%

“terrible instructions”

Weight Heavy3%

“It is bulky and heavy”

Ease Of Use2%

“didnt even get to use it”

Top return reasons

Size-Overall39%
Defective Material/Parts8%
Value For Money8%
Advertised Vs Actual Product6%
Assembly/Installation6%
Weight Heavy4%
Material Quality3%
Leak-Proof3%
Water Resistance3%
Product Condition2%

Common north face tent questions

Is north face tent profitable to sell on Amazon United States?
The niche generates $331K/yr across 92 tracked products. 9 of 10 products launched in the last 360 days are still selling. 90-day search growth is +103.0%. Flapen's verdict: Worth a look (53/100).
How competitive is the north face tent niche?
17 brands and 96 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in north face tent?
Top complaints mined from reviews: Durability, Leak-Proof, Assembly/Installation. The return rate is 5.6% — above our launch gate.
When does demand for north face tent peak?
Demand peaks in Jul–Aug; the busiest month runs 4.7× the quietest.
What does it cost to enter the north face tent niche?
Listings span $41.04–$739.37; the average listing price is $211.31 (sweet spot $15–$100). The average incumbent carries 719 reviews — the moat a new listing must climb.