Nordic Bench
FailBuyers convert on only 1.5% of searches, so Nordic Bench is a Fail.
- Flapen Score
- 42 / 100Ranks 5,499 of 8,101 Sports & Outdoors niches · −5 vs the category median of 4742
- Market size
- $162K/yr87K searches / yr
- 90-day growth
- -3.8%search demand this quarter
- Competition
- 57%top-5 click share · 16 brands · 27 sellers
Flapen Score
Nordic Bench against its category
The dotted line is the Sports & Outdoors average. Past it, Nordic Bench is stronger. Inside it, weaker.
Market
The Nordic Bench market on Amazon at a glance
Shoppers on Amazon United States searched for Nordic Bench 87K times last year and spent an estimated $162K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $162K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- -3.8%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $162Ka year
- Peak month
- January2.6× the quietest month
- Top search term
- nordic bench42K searches a year
02 · Price
A sale here is worth $128.36.
Listings sell for $128.36 on average, from $16.17 to $444.39. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $128.36 that is $0 to $13K a year per listing.
- Average price
- $128.36above the $15 to $100 sweet spot
- Price range
- $16.17–$444.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$13K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 24.0% of listings are out of stock. The average listing ranks #126 within Accessories. It carries 2,307 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 82%
- Out of stock, average day
- 24.0%
- Average rank
- #126in Accessories
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 2,307per listing
- Listings tracked
- 22
04 · Newcomers
3 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Nordic Bench products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LifePro SculptTrainer Roman Chair with 330 lb Capacity Incline Adjustable Hyperextension Bench for All-in-One Body Workout Foldable Home Gym Back Extension Machine for Glutes Core & Lower Back
- Price
- $121.72
- Rating
- 4.3/5
- Reviews
- 1,273
- Age
- 3y ago

YOLEO Adjustable Weight Bench for Home Gym ASTM-Certified 827LBS 98% Pre-Assembled Foldable Gym Bench with 84 Positions Incline Decline Flat Wider Seat
- Price
- $77.79
- Rating
- 4.6/5
- Reviews
- 8,801
- Age
- 4y ago

LifePro SculptTrainer Roman Chair with 330 lb Capacity Incline Adjustable Hyperextension Bench for All-in-One Body Workout Foldable Home Gym Back Extension Machine for Glutes Core & Lower Back
- Price
- $83.59
- Rating
- 4.3/5
- Reviews
- 1,273
- Age
- 2y ago

NordStick Nordic Hamstring Curl Strap The Original Hamstring Curl Exercise for Home and Travel - 5 Second Set Up for Nordic Curl Sit Ups Abs Core Strength Training - 350 pounds - Black/Grey
- Price
- $27.89
- Rating
- 4.3/5
- Reviews
- 2,448
- Age
- 5y ago

Cofiyard Nordic Curl Machine Adjustable Hamstring Curl Bench Glute Machine with Bands and Transport Wheels Reverse Hyperextension Machine Home Gym
- Price
- $130.80
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 1y ago
Trending
estimated 90-day click momentum
GOIMU NB01 Nordic Hamstring Curl Roman Chair Adjustable Back Extension Bench 300LB Hyperextension Bench with Thick Steel Frame for Lower Back Glute & Core Training Home Gym Equipment Black
- Price
- $297.93
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

Nordic Curl Machine Heavy Duty Steel Nordic Hamstring Curl Machine with Thick Pad/ Height Adjustable Bench for Home Gym Weight Capacity 450 LBS White
- Price
- $97.38
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Mikolo Leg Extension and Curl Machine Adjustable Leg Curl Machine for Home Gym Seated Leg Extension and Lying Leg Curl Machine Leg Workout Equipment with 1:1 Resistance System Red
- Price
- $444.39
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 2mo ago

Yoleo Adjustable Weight Bench 827LB Foldable Workout Bench with Extended Head/Neck Protection/Spine Support for Bench Press Fast Folding Incline Decline Flat Bench
- Price
- $87.74
- Rating
- 4.6/5
- Reviews
- 8,801
- Age
- 3y ago

LifePro SculptTrainer Roman Chair with 330 lb Capacity Incline Adjustable Hyperextension Bench for All-in-One Body Workout Foldable Home Gym Back Extension Machine for Glutes Core & Lower Back
- Price
- $121.72
- Rating
- 4.3/5
- Reviews
- 1,273
- Age
- 3y ago
Newest
by launch date
Mikolo Leg Extension and Curl Machine Adjustable Leg Curl Machine for Home Gym Seated Leg Extension and Lying Leg Curl Machine Leg Workout Equipment with 1:1 Resistance System Red
- Price
- $444.39
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 2mo ago

Nordic Curl Machine Heavy Duty Steel Nordic Hamstring Curl Machine with Thick Pad/ Height Adjustable Bench for Home Gym Weight Capacity 450 LBS White
- Price
- $97.38
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

GOIMU NB01 Nordic Hamstring Curl Roman Chair Adjustable Back Extension Bench 300LB Hyperextension Bench with Thick Steel Frame for Lower Back Glute & Core Training Home Gym Equipment Black
- Price
- $297.93
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

JaxShark Adjustable Weight Bench Foldable Workout Bench Press 800LBS Weight Benches for Home Gym Workout Equipment with Preacher Curl & Leg Extension Incline Decline Flat Bench for Full Body Exercise & Fitness Equipment (Black)
- Price
- $109.96
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 5mo ago

Garvee Nordic Curl Machine Hamstring & Glute Bench Adjustable with Wheels Nordic Bench for Home Gym White
- Price
- $99.55
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
27
Est. top-5 brand share
67%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 98%
Open market
28%
- Lifepro31%
- YOLEO18%
- Sunny Health & Fitness7%
- FF Finer Form6%
- NordStick5%
- Garvee5%
Demand
Nordic Bench search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Nordic Bench search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nordic bench42K/yr
- nordic curl bench31K/yr
- nordic curl machine9K/yr
- nordic hamstring curl machine5K/yr
Reviews and returns
What reviews say buyers love and hate about Nordic Bench
We read the reviews and the return reasons for every product selling here.
“very short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nordic Bench questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









