Niphean Inflatable Stand Up Paddle Board

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +398.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

+398.7%

Conversion, latest week

1.1%

Market size, estimated

$218Ka year

Peak month

July12.3× the quietest month

Top search term

niphean paddleboard54K searches a year

Listings sell for $219.88 on average, from $177.02 to $282.67. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $219.88 that is $22K to $55K a year per listing.

Average price

$219.88above the $15 to $100 sweet spot

Price range

$177.02–$282.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

100–250

Revenue per listing a year

$22K–$55K

Returns

2.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Water Sports. It carries 678 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#21in Water Sports

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

678per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months