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53

Nike Swim Goggles

Worth a look

Shows demand growing +110.9% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 16Growth 95Conversion 55Competition 65Returns 58Price range 93Avg price 95Brand share 0Review moat 24Quality gap 52

Growth

Incredible+110.9%

90-day search growth — must beat 0% to launch

Avg price

Incredible$24.58

avg listing price — sweet spot $15–$100

Price range

Great$14.50–$38.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.7%

return rate — above 5% kills the launch gate

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,964.6

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$63K

$63K/yr · 56K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Trending

Is nike swim goggles profitable on Amazon?

According to Flapen's Amazon United States niche tracking, nike swim goggles is a $63K/yr Amazon United States market (56K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

nike swim goggles market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$61K–$74K
units × avg price
Conversion rate
4.6%
Avg BSR
#151
Page quality
0%
Prime
93%
Sponsored
87%
Out of stock
0.0%
Avg brand age
49 months
Avg seller age
154 days

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 falling

Sellers

41

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

46%

Top 20: 89%

Open market

0%

  • Speedo72%
  • Nike25%
  • Rantizon2%
  • ZIONOR1%
  • Open — no brand owns it (0%)

Top nike swim goggles search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • nike swim goggles12K/yr
  • nike goggles9K/yr
  • speedo competitive swim goggles7K/yr
  • speedo womens goggles6K/yr
  • nike goggles swimming5K/yr
  • speedo recreational swim goggles3K/yr
  • speedo mens goggles4K/yr
  • lentes speedo4K/yr
  • speedo training swim goggles3K/yr
  • womens speedo goggles3K/yr
All search terms

Top nike swim goggles products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$5K12%$8K16%$10K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about nike swim goggles

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall17%

“Fits snuggly”

Comfort-Overall12%

“Extremely Comfortable”

Quality-Overall12%

“very solid build quality”

Leak-Proof8%

“They dont leak”

Suitability Fog8%

“that has totally prevented fogging in all of the various goggles that Ive owned”

Water Resistance6%

“A good swimming”

Value For Money5%

“Good value for money”

Durability4%

“So far they've been durable enough to withstand my kids”

Color3%

“Love the pop of color”

Shape/Style2%

“The look theses have is also really nice”

What buyers complain about

Durability18%

“Did not last”

Leak-Proof9%

“Leaked like crazy”

Quality-Overall9%

“Declined quality”

Strap/String Quality8%

“Straps broke after one use”

Water Resistance5%

“did not work under water”

Size-Overall4%

“Too small”

Suitability Fog4%

“it fogs up very easily”

Functionality-Overall2%

“it doesnt do the primary job”

Ease Of Use2%

“Cant use them at all”

Visibility2%

“made it extremely hard to see through”

Top return reasons

Size-Overall39%
Strap/String Quality8%
Leak-Proof7%
Value For Money6%
Comfort-Overall5%
Color4%
Defective Material/Parts4%
Advertised Vs Actual Product4%
Product Condition3%
Functionality-Overall3%

Common nike swim goggles questions

Is nike swim goggles profitable to sell on Amazon United States?
The niche generates $63K/yr across 30 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +110.9%. Flapen's verdict: Worth a look (53/100).
How competitive is the nike swim goggles niche?
4 brands and 41 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in nike swim goggles?
Top complaints mined from reviews: Durability, Leak-Proof, Quality-Overall. The return rate is 2.7%.
What does it cost to enter the nike swim goggles niche?
Listings span $14.50–$38.03; the average listing price is $24.58 (sweet spot $15–$100). The average incumbent carries 5,965 reviews — the moat a new listing must climb.