Nfl Hats

Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months

392K

Growth, 90 days vs prior 90

+14.4%

Conversion, latest week

1.0%

Market size, estimated

$119Ka year

Peak month

December3.4× the quietest month

Top search term

raiders hat212K searches a year

Listings sell for $30.16 on average, from $9.25 to $49.95. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $30.16 that is $0 to $3K a year per listing.

Average price

$30.16inside the $15 to $100 sweet spot

Price range

$9.25–$49.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.5%of orders · Amazon United States median 2.1%

27% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 29.6% of listings are out of stock. The average listing ranks #44,513 within Clothing Accessories. It carries 1,300 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

65%

Out of stock, average day

29.6%

Average rank

#44,513in Clothing Accessories

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,300per listing

Listings tracked

55

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months