Nfl Blanket
FailDemand is soft, at -43.0% this quarter, so Nfl Blanket is a Fail.
- Flapen Score
- 33 / 100Ranks 7,310 of 8,101 Sports & Outdoors niches · −14 vs the category median of 4733
- Market size
- $23K/yr58K searches / yr
- 90-day growth
- -43.0%search demand this quarter
- Competition
- 64%top-5 click share · 10 brands · 17 sellers
Flapen Score
Nfl Blanket against its category
The dotted line is the Sports & Outdoors average. Past it, Nfl Blanket is stronger. Inside it, weaker.
Market
The Nfl Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Nfl Blanket 58K times last year and spent an estimated $23K. The top 5 brands take 85% of clicks. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -43.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.
- Searches, last 12 months
- 58K
- Growth, 90 days vs prior 90
- -43.0%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $23Ka year
- Top search term
- nfl blanket23K searches a year
02 · Price
A sale here is worth $30.22.
Listings sell for $30.22 on average, from $18.75 to $64.73. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $30.22 that is $0 to $3K a year per listing.
- Average price
- $30.22inside the $15 to $100 sweet spot
- Price range
- $18.75–$64.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
59% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 34.9% of listings are out of stock. The average listing ranks #1,037 within Home & Kitchen. It carries 3,812 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 94%
- Out of stock, average day
- 34.9%
- Average rank
- #1,037in Home & Kitchen
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 3,812per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 16 months
Products
Top Nfl Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NFL Ultimate Football Fan All Team Logo Sherpa Blanket - 50x60 - Soft Warm Cozy - Officially Licensed
- Price
- $64.73
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 2y ago

FOCO Kansas City Chiefs NFL Team Property Of Sherpa Fleece Blanket
- Price
- $40.89
- Rating
- 4.8/5
- Reviews
- 2,427
- Age
- 2y ago

Northwest NFL Denver Broncos Unisex-Adult Fleece Throw Blanket 50 x 60 Marque
- Price
- $20.12
- Rating
- 4.6/5
- Reviews
- 19,439
- Age
- 12y ago

Football Blanket Gifts for Men 50 X 60 City Football Lovers Fan Gifts Merch Gear Suff Sports Fan Throw Blankets for Sofa Bed Bedroom Living Room Midnight Green
- Price
- $31.44
- Rating
- 4.6/5
- Reviews
- 359
- Age
- 1y ago

The Northwest Company NFL Las Vegas Raiders Officially Licensed NFL Singular Fleece Throw Blanket 50 x 60 Black
- Price
- $22.18
- Rating
- 4.4/5
- Reviews
- 149
- Age
- 5y ago
Trending
estimated 90-day click momentum
HTAPCHLY Football Fan Throw Blanket Game Day City Colors Collage Flannel Blanket for Tailgate & Couch Cozy Sports Lover Gift
- Price
- $21.65
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 3mo ago

Northwest NFL San Francisco 49ers Unisex-Adult Fleece Throw Blanket 50 x 60 Singular
- Price
- $25.89
- Rating
- 4.6/5
- Reviews
- 19,439
- Age
- 10y ago

LCXAPPE Football Fans Blanket 60 x 50 City Sports Football Gifts for Team Fans Navy Football Stuff for Football Lovers Bedroom Decor Sofa Couch Bed
- Price
- $21.15
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 5mo ago

Northwest NFL Denver Broncos Unisex-Adult Fleece Throw Blanket 50 x 60 Marque
- Price
- $20.12
- Rating
- 4.6/5
- Reviews
- 19,439
- Age
- 12y ago

FOCO Miami Dolphins NFL Team Property Of Sherpa Fleece Blanket
- Price
- $43.24
- Rating
- 4.8/5
- Reviews
- 2,427
- Age
- 2y ago
Newest
by launch date
HTAPCHLY Football Fan Throw Blanket Game Day City Colors Collage Flannel Blanket for Tailgate & Couch Cozy Sports Lover Gift
- Price
- $21.65
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 3mo ago

LCXAPPE Football Fans Blanket 60 x 50 City Sports Football Gifts for Team Fans Navy Football Stuff for Football Lovers Bedroom Decor Sofa Couch Bed
- Price
- $21.15
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 5mo ago

Horaldaily Football Flannel Blanket Throw Football Soft Fuzzy Plush Cozy Fleece Blankets for Couch Sofa Bed Lounging Ideal Gifts for Kids Adults Self 50x60
- Price
- $18.75
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 11mo ago

Eurzom 2 Pack Football Throw Blanket 50 x 60 Soft Cozy Flannel Throw Couch Blankets for Football Lovers Gifts Game Day Party Accessories
- Price
- $25.65
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 11mo ago

Football Blanket Gifts for Men 50 X 60 City Football Lovers Fan Gifts Merch Gear Suff Sports Fan Throw Blankets for Sofa Bed Bedroom Living Room Midnight Green
- Price
- $31.44
- Rating
- 4.6/5
- Reviews
- 359
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
17
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
11%
- FOCO50%
- Northwest22%
- Generic6%
- Horaldaily4%
- DKEAQZ4%
- HTAPCHLY3%
- Open — no brand owns it (4 brands, 11%)
Demand
Nfl Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 13.5× · 8 of 12 months tracked
Search terms
Top Nfl Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nfl blanket23K/yr
- sports fan throw blankets9K/yr
- nfl throw blanket7K/yr
- nfl blankets8K/yr
- nfl all teams blankets3K/yr
- nfl blankets and throws8K/yr
Reviews and returns
What reviews say buyers love and hate about Nfl Blanket
We read the reviews and the return reasons for every product selling here.
“Junk”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nfl Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









