New York Liberty
Worth a lookShows demand growing +322.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+322.3%90-day search growth — must beat 0% to launch
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Great$22.66avg listing price — sweet spot $15–$100
Review moat
Great238.88avg incumbent reviews — the moat a new listing must climb
Price range
Great$8.16–$72.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.2%return rate — above 5% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$41K$41K/yr · 202K searches
Is new york liberty profitable on Amazon?
According to Flapen's Amazon United States niche tracking, new york liberty is a $41K/yr Amazon United States market (202K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in May–Jun–Jul–Oct. Verdict: Worth a look — 58/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
new york liberty market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $45K–$57K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #26,027
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 4.0%
- Avg brand age
- 33 months
- Avg seller age
- 174 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
38 rising
Sellers
53
Top-5 brand share
65%
Top 20: 92%
Top-5 click share
19%
Top 20: 47%
Open market
31%
- Ultra Game22%
- WNBA21%
- New York Liberty9%
- MOUSYA8%
- Encun egg5%
- Cool Basketball Apparel & Gift Ideas4%
new york liberty demand & seasonality
Weekly Amazon search volume, last 103 weeks — +322.3% search growth over the last 90 days.Peak months: May, Jun, Jul, Oct · busiest ÷ quietest = 7.7×
Top new york liberty search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- wnba apparel58K/yr
- wnba shirt44K/yr
- new york liberty21K/yr
- ny liberty12K/yr
- wnba jersey13K/yr
- wnba merch17K/yr
- ny liberty wnba apparel14K/yr
- new york liberty shirt7K/yr
- wnba tshirt4K/yr
- ny liberty t shirt1K/yr
Top new york liberty products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
#5 Navy Blue Basketball Jersey | Unisex Pro-Cut Fan Apparel | Lime Green & White Accents (US Alpha Large Regular Regular College Navy)
Encun egg$72.625.0★20 rev
WNBA Play By Play T-Shirt
WNBA$22.594.8★27 rev
WNBA 30th Anniversary Half Bench T-Shirt
WNBA$21.515.0★1 rev
WNBA 30th Anniversary Free Flow T-Shirt
WNBA$21.185.0★2 rev
Basketball 22 Shirt Women Basketball Mom Shirts Basketball Player Tee Basketball Fan Love Tshirt Sports Short Sleeve Tops Apricot
MOUSYA$13.574.6★104 rev
Newest
by launch dateWNBA 30th Anniversary Free Flow T-Shirt
WNBA$21.182 rev
Ultra Game WNBA Official Unisex Super Soft Player T-Shirt New York Liberty Breanna Stewart Team Color Large
Ultra Game$14.7398 rev
Ultra Game WNBA Official Womens Super Soft Mesh Crop Top T-Shirt New York Liberty Team Color Small
Ultra Game$28.8358 rev
Ultra Game WNBA Official Womens Super Soft Fashion T-Shirt New York Liberty Sand Small
Ultra Game$12.8558 rev
WNBA 30th Anniversary Half Bench T-Shirt
WNBA$21.511 rev
Trending
90-day click momentum
WNBA 30th Anniversary Reload T-Shirt
WNBA$21.533.3★
WNBA 30th Anniversary Free Flow T-Shirt
WNBA$21.185.0★
WNBA 30th Anniversary Half Bench T-Shirt
WNBA$21.515.0★
Vintage Pink Basketball Desgin for Women Girl T-Shirt
Pink Basketball Vintage Tee For Women Girl$16.334.2★
Womens T Shirt Short Sleeve Crew Neck Basic Color Block Tee Tops Orange
Shanfetl$14.114.1★
What reviews say buyers love and hate about new york liberty
What buyers praise and complain about, mined from review topics.What buyers love
“True to size”
“Quality Shirt Worth the Money”
“Just as advertised”
“Great birthday gift for my daughter”
“The mesh fabric feels comfortable”
“enjoy the nice price point”
“comfortable”
“The mesh material is soft”
“Colors are beautiful”
“While the design is nice”
What buyers complain about
“But the sizing was way off for mine”
“not the best printing quality”
“Cheap fabric”
“Colors are off”
“so it ended up feeling a bit overpriced to me”
“it has a wrinkle in the screen print”
“Cheaply made”
“are clearly not going to last long”
“Emblem needs some work”
“material a little rough”
Top return reasons
Common new york liberty questions
- Is new york liberty profitable to sell on Amazon United States?
- The niche generates $41K/yr across 105 tracked products. 3 of 49 products launched in the last 360 days are still selling. 90-day search growth is +322.3%. Flapen's verdict: Worth a look (58/100).
- How competitive is the new york liberty niche?
- 38 brands and 53 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in new york liberty?
- Top complaints mined from reviews: Size-Overall, Print Quality, Material Quality. The return rate is 5.2% — above our launch gate.
- When does demand for new york liberty peak?
- Demand peaks in May–Jun–Jul–Oct; the busiest month runs 7.7× the quietest.
- What does it cost to enter the new york liberty niche?
- Listings span $8.16–$72.62; the average listing price is $22.66 (sweet spot $15–$100). The average incumbent carries 239 reviews — the moat a new listing must climb.