Is nba profitable to sell on Amazon United States?

The niche generates $150K/yr across 5 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +93.7%. Flapen's verdict: Skip it (40/100).

How competitive is the nba niche?

3 brands and 11 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in nba?

Top complaints mined from reviews: Quality-Overall, Inflation/Deflation, Value For Money. The return rate is 1.8%.

When does demand for nba peak?

Demand peaks in Apr–May–Jun–Nov; the busiest month runs 20.1× the quietest.

What does it cost to enter the nba niche?

Listings span $13.34–$49.57; the average listing price is $32.60 (sweet spot $15–$100). The average incumbent carries 1,225 reviews — the moat a new listing must climb.

Nba

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible$32.60

avg listing price — sweet spot $15–$100

Price range

Great$13.34–$49.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+93.7%

90-day search growth — must beat 0% to launch

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Good1,224.6

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$150K

$150K/yr · 6.6M searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Is nba profitable on Amazon?

According to Flapen's Amazon United States niche tracking, nba is a $150K/yr Amazon United States market (6.6M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Nov. Verdict: Skip it — 40/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

nba market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 6K–8K; avg 500–750/product
Revenue / yr: $196K–$261K; units × avg price
Conversion rate: 0.1%
Avg BSR: #35
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 45 months
Avg seller age: 151 days

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

WILSON90%
For Bare Feet6%
GAP4%
Open — no brand owns it (0%)

nba demand & seasonality

Weekly Amazon search volume, last 104 weeks — +93.7% search growth over the last 90 days.

Peak months: Apr, May, Jun, Nov · busiest ÷ quietest = 20.1×

Open Trend

Top nba search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

nba5.3M/yr +118.3%0.0% conv.
lakers1.2M/yr +11.4%0.0% conv.
nba game25K/yr +90.1%0.0% conv.
nba games37K/yr -22.7%0.0% conv.
nba official merchandise14K/yr +158.5%0.0% conv.
nba stuff16K/yr +1.3%0.0% conv.
nba merch13K/yr -3.6%0.0% conv.
nba gifts15K/yr -0.4%0.0% conv.
nba gear8K/yr +8.1%0.0% conv.
nba accessories7K/yr -25.7%0.0% conv.

All search terms

Top nba products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

WILSON NBA Authentic Indoor/Outdoor Basketball - Brown Size 7-29.5

WILSON$49.574.7★746 rev

WILSON NBA Team Retro Mini Basketball - Los Angeles Lakers

WILSON$13.344.7★1,995 rev

For Bare Feet NBA Classic LOGOMAN Headband & Wristband 3 Pack Navy OSFM

For Bare Feet$22.534.4★18 rev

WILSON NBA Authentic Series Basketball - Outdoor Size 7-29.5

WILSON$31.004.6★3,317 rev

GAP Mens NBA Logo Heavyweight Hoodie LAKERS Large

GAP$46.564.8★47 rev

Newest

by launch date

GAP Mens NBA Logo Heavyweight Hoodie LAKERS Large

GAP$46.5647 rev

7mo ago

For Bare Feet NBA Classic LOGOMAN Headband & Wristband 3 Pack Navy OSFM

For Bare Feet$22.5318 rev

9mo ago

WILSON NBA Authentic Indoor/Outdoor Basketball - Brown Size 7-29.5

WILSON$49.57746 rev

1y ago

WILSON NBA Team Retro Mini Basketball - Los Angeles Lakers

WILSON$13.341,995 rev

4y ago

WILSON NBA Authentic Series Basketball - Outdoor Size 7-29.5

WILSON$31.003,317 rev

4y ago

What reviews say buyers love and hate about nba

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall28%

“Good quality ball”

Grip21%

“What stands out for me is the grip of the fingers making it easier to hold”

Advertised Vs Actual Product12%

“Exactly as advertised”

Inflation/Deflation9%

“was fully inflated”

Material Quality4%

“Composite is nice”

Value For Money4%

“High price to go with them”

Correct Contents3%

“Both came in great shape”

Exercise/Sports Suitability3%

“Wonderful basketball for outdoor playing”

Durability3%

“Durable”

Suitability Beginner2%

“already ready to be played with”

What buyers complain about

Quality-Overall21%

“Poor quality”

Inflation/Deflation13%

“Ball did not retain air”

Value For Money13%

“its half the price”

Leak-Proof13%

“Leaked”

Product Condition13%

“Delivered used/defective without original packaging”

Noise Level8%

“When you dribble the ball gives a loud twang sound similar to a cheap rubber dodge ball”

Size-Overall8%

“Ball is smaller than the approximate size stated. 29.5/75cm”

Durability8%

“Coating started coming off in the first 30 minutes of use”

Gifting Purpose4%

“so not that great for gifting”

Top return reasons

Size-Overall18%

Grip8%

Inflation/Deflation8%

Quality-Overall8%

Material Quality7%

Value For Money7%

Leak-Proof7%

Functionality-Overall6%

Advertised Vs Actual Product6%

Product Condition4%

Common nba questions

Is nba profitable to sell on Amazon United States?: The niche generates $150K/yr across 5 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +93.7%. Flapen's verdict: Skip it (40/100).
How competitive is the nba niche?: 3 brands and 11 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in nba?: Top complaints mined from reviews: Quality-Overall, Inflation/Deflation, Value For Money. The return rate is 1.8%.
When does demand for nba peak?: Demand peaks in Apr–May–Jun–Nov; the busiest month runs 20.1× the quietest.
What does it cost to enter the nba niche?: Listings span $13.34–$49.57; the average listing price is $32.60 (sweet spot $15–$100). The average incumbent carries 1,225 reviews — the moat a new listing must climb.

Nba