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Nalgene Splashguard

Fail

Prices span $4.04–$12.70, mostly outside the sweet spot, so Nalgene Splashguard is a Fail.

Flapen Score
40
40 / 100
Ranks 6,016 of 8,101 Sports & Outdoors niches · −7 vs the category median of 47
Market size
$52K/yr78K searches / yr
90-day growth
+38.6%search demand this quarter
Competition
67%top-5 click share · 7 brands · 29 sellers

Flapen Score

Nalgene Splashguard against its category

The dotted line is the Sports & Outdoors average. Past it, Nalgene Splashguard is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nalgene Splashguard market on Amazon at a glance

Shoppers on Amazon United States searched for Nalgene Splashguard 78K times last year and spent an estimated $52K. The top 5 brands take 96% of clicks. Demand peaks in Jul–Aug. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
+38.6%
Conversion, latest week
9.4%
Market size, estimated
$52Ka year
Peak month
July2.0× the quietest month
Top search term
nalgene splashguard33K searches a year

02 · Price

A sale here is worth $7.14.

Listings sell for $7.14 on average, from $4.04 to $12.70. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $7.14 that is $2K to $4K a year per listing.

Average price
$7.14under the $15 to $100 sweet spot
Price range
$4.04–$12.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #593 within Sports Water Bottle Accessories. It carries 4,304 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#593in Sports Water Bottle Accessories
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
4,304per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Nalgene Splashguard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

29

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

2%

  • Brand 155%
  • Brand 221%
  • Brand 38%
  • Brand 48%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Nalgene Splashguard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.0×

Search terms

Top Nalgene Splashguard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nalgene splashguard33K/yr
  • nalgene sip lid5K/yr
  • nalgene easy sipper7K/yr
  • nalgene insert5K/yr
  • nalgene wide mouth easy sipper7K/yr
  • nalgene mouth insert4K/yr
  • nalgene splash guard4K/yr
  • nalgene wide mouth splash guard4K/yr
  • nalgene sipper4K/yr
  • nalgene sipper lid5K/yr

Reviews and returns

What reviews say buyers love and hate about Nalgene Splashguard

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
1.2%of orders come back
“it was TINY”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Nalgene Splashguard questions

Answered from the same tracked data.