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48

Mouth Guard for Braces for Sports

Skip it

Soft demand (-21.1% this quarter) — this niche doesn't clear our bar today.

Market size 57Growth 14Conversion 51Competition 66Returns 37Price range 59Avg price 78Brand share 17Review moat 33Quality gap 81

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great$16.39

avg listing price — sweet spot $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Price range

Good$8.45–$24.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$443K

$443K/yr · 662K searches

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Review moat

Okay3,192.8

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad93%

top-5 brand share — brand-locked demand

Growth

Bad-21.1%

90-day search growth — must beat 0% to launch

Is mouth guard for braces for sports profitable on Amazon?

According to Flapen's Amazon United States niche tracking, mouth guard for braces for sports is a $443K/yr Amazon United States market (662K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Aug. Verdict: Skip it — 48/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

mouth guard for braces for sports market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
30K–40K
avg 750–1,000/product
Revenue / yr
$492K–$656K
units × avg price
Conversion rate
4.1%
Avg BSR
#71
Page quality
0%
Prime
100%
Sponsored
97%
Out of stock
0.0%
Avg brand age
56 months
Avg seller age
136 days

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

58

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

46%

Top 20: 84%

Open market

4%

  • Shock Doctor71%
  • Bulletproof Mouthguards11%
  • SAFE GRIN6%
  • Under Armour2%
  • TEETH WALLS2%
  • Coolrunner2%
  • Open — no brand owns it (3 brands, 4%)

mouth guard for braces for sports demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.1% search growth over the last 90 days.
25K15KBlack Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.6×

Top mouth guard for braces for sports search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • shock doctor mouth guards160K/yr
  • braces mouth guard86K/yr
  • mouthguard for braces66K/yr
  • mouth guard for braces for sports67K/yr
  • mouth guard for braces49K/yr
  • football mouth guard for braces31K/yr
  • shock mouth guard21K/yr
  • braces mouthguard27K/yr
  • myobrace15K/yr
  • shock doctor braces mouthguard17K/yr
All search terms

Top mouth guard for braces for sports products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$22K10%$44K15%$66K20%$89K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about mouth guard for braces for sports

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Great product just what I needed”

Size-Overall15%

“Great fit and effective protection”

Protection10%

“Mouth Protection”

Comfort-Overall8%

“Very comfortable”

Ease Of Use6%

“Easy to use”

Breathability6%

“my son was able to breath”

Durability5%

“durable”

Value For Money3%

“Worth the buy”

Color2%

“The color was a bonus”

Instructions/User Manual/Troubleshooting2%

“The directions were user friendly”

What buyers complain about

Size-Overall29%

“Didnt fit”

Ease Of Use8%

“not easy to use”

Value For Money7%

“Not worth it for me”

Functionality-Overall6%

“It won't even stay in my sons mouth”

Durability6%

“not very durable”

Comfort-Overall5%

“My mouth was so uncomfortable”

Flatness2%

“Starting from a flat piece creates bulges in the front”

Quality-Overall2%

“Garbage”

Breathability2%

“she couldnt breathe mid match”

Instructions/User Manual/Troubleshooting2%

“Instructions are terrible”

Top return reasons

Size-Overall77%
Advertised Vs Actual Product5%
Functionality-Overall4%
Comfort-Overall3%
Value For Money2%
Product Condition2%
Defective Material/Parts1%
Material Quality1%
Color1%
Compatibility-Overall1%

Common mouth guard for braces for sports questions

Is mouth guard for braces for sports profitable to sell on Amazon United States?
The niche generates $443K/yr across 35 tracked products. 90-day search growth is -21.1%. Flapen's verdict: Skip it (48/100).
How competitive is the mouth guard for braces for sports niche?
9 brands and 58 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in mouth guard for braces for sports?
Top complaints mined from reviews: Size-Overall, Ease Of Use, Value For Money. The return rate is 4.0%.
When does demand for mouth guard for braces for sports peak?
Demand peaks in Aug; the busiest month runs 2.6× the quietest.
What does it cost to enter the mouth guard for braces for sports niche?
Listings span $8.45–$24.53; the average listing price is $16.39 (sweet spot $15–$100). The average incumbent carries 3,193 reviews — the moat a new listing must climb.