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Moon Lence Camping Chair

Maybe

Products sell for $39.86 on average, inside the sweet spot. But an estimated 5.9% of orders come back, so Moon Lence Camping Chair is a Maybe.

Flapen Score
57
57 / 100
Top 17% of 8,101 Sports & Outdoors niches · +10 vs the category median of 47
Market size
$344K/yr441K searches / yr
90-day growth
+35.2%search demand this quarter
Competition
46%top-5 click share · 21 brands · 43 sellers

Flapen Score

Moon Lence Camping Chair against its category

The dotted line is the Sports & Outdoors average. Past it, Moon Lence Camping Chair is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moon Lence Camping Chair market on Amazon at a glance

Shoppers on Amazon United States searched for Moon Lence Camping Chair 441K times last year and spent an estimated $344K. The top 5 brands take 65% of clicks. Demand peaks in Sep. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 441K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +35.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $344K a year.

Searches, last 12 months
441K
Growth, 90 days vs prior 90
+35.2%
Conversion, latest week
2.0%
Market size, estimated
$344Ka year
Peak month
September2.1× the quietest month
Top search term
small folding chair146K searches a year

02 · Price

A sale here is worth $39.86.

Listings sell for $39.86 on average, from $12.95 to $117.23. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $39.86 that is $4K to $10K a year per listing.

Average price
$39.86inside the $15 to $100 sweet spot
Price range
$12.95–$117.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$4K–$10K
Returns
5.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #182 within Camping Furniture. It carries 1,130 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
97%
Out of stock, average day
8.3%
Average rank
#182in Camping Furniture
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
1,130per listing
Listings tracked
39

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
34 months

Products

Top Moon Lence Camping Chair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

43

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

46%

Top 20: 80%

Open market

28%

  • Brand 127%
  • Brand 214%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Moon Lence Camping Chair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.1×

Search terms

Top Moon Lence Camping Chair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small folding chair146K/yr
  • ultralight camping chair57K/yr
  • naturehike chair30K/yr
  • backpacking chair ultra lightweight32K/yr
  • ultralight chair18K/yr
  • lightweight backpacking chair17K/yr
  • hiking chairs backpacking ultralight17K/yr
  • ultralight camp chair13K/yr
  • high back folding chair13K/yr
  • ultralight backpacking chairs11K/yr

Reviews and returns

What reviews say buyers love and hate about Moon Lence Camping Chair

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Comfort-Overall”
13%of negative reviews mention “Durability”
5.9%of orders come back
“broke upon first use”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Moon Lence Camping Chair questions

Answered from the same tracked data.