Mookie Betts
FailShoppers spend an estimated $17K a year here, so Mookie Betts is a Fail.
- Flapen Score
- 43 / 100Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 4743
- Market size
- $17K/yr55K searches / yr
- 90-day growth
- +47.2%search demand this quarter
- Competition
- 40%top-5 click share · 11 brands · 24 sellers
Flapen Score
Mookie Betts against its category
The dotted line is the Sports & Outdoors average. Past it, Mookie Betts is stronger. Inside it, weaker.
Market
The Mookie Betts market on Amazon at a glance
Shoppers on Amazon United States searched for Mookie Betts 55K times last year and spent an estimated $17K. The top 5 brands take 92% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +47.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- +47.2%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $17Ka year
- Peak month
- November8.1× the quietest month
- Top search term
- mookie betts jersey21K searches a year
02 · Price
A sale here is worth $44.95.
Listings sell for $44.95 on average, from $14.99 to $91.65. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $44.95 that is $0 to $4K a year per listing.
- Average price
- $44.95inside the $15 to $100 sweet spot
- Price range
- $14.99–$91.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 7.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
53% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #7,992 within Jerseys. It carries 109 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 85%
- Out of stock, average day
- 13.6%
- Average rank
- #7,992in Jerseys
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 109per listing
- Listings tracked
- 34
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Mookie Betts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
24
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
40%
Top 20: 86%
Open market
4%
- Brand 151%
- Brand 220%
- Brand 310%
- Brand 46%
- Brand 55%
- Brand 64%
- Open — no brand owns it (5 brands, 4%)
Demand
Mookie Betts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.1×
Search terms
Top Mookie Betts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mookie betts jersey21K/yr
- mookie betts17K/yr
- mookie betts shirt10K/yr
- mookie betts bobblehead4K/yr
- mookie betts jersey youth3K/yr
Reviews and returns
What reviews say buyers love and hate about Mookie Betts
We read the reviews and the return reasons for every product selling here.
“The quality wasn't what I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mookie Betts questions
Answered from the same tracked data.