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Montana State University Apparel

Maybe

Products sell for $27.80 on average, inside the sweet spot. But shoppers spend an estimated $35K a year here, so Montana State University Apparel is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 8,101 Sports & Outdoors niches · +3 vs the category median of 47
Market size
$35K/yr84K searches / yr
90-day growth
+21.2%search demand this quarter
Competition
46%top-5 click share · 13 brands · 12 sellers

Flapen Score

Montana State University Apparel against its category

The dotted line is the Sports & Outdoors average. Past it, Montana State University Apparel is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Montana State University Apparel market on Amazon at a glance

Shoppers on Amazon United States searched for Montana State University Apparel 84K times last year and spent an estimated $35K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Sep–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
84K
Growth, 90 days vs prior 90
+21.2%
Conversion, latest week
1.5%
Market size, estimated
$35Ka year
Peak month
December7.6× the quietest month
Top search term
montana state university apparel22K searches a year

02 · Price

A sale here is worth $27.80.

Listings sell for $27.80 on average, from $10.11 to $96.71. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.80 that is $0 to $3K a year per listing.

Average price
$27.80inside the $15 to $100 sweet spot
Price range
$10.11–$96.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #3,499 within Sweatshirts & Hoodies. It carries 234 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
93%
Out of stock, average day
3.8%
Average rank
#3,499in Sweatshirts & Hoodies
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
234per listing
Listings tracked
30

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
56 months

Products

Top Montana State University Apparel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

12

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

46%

Top 20: 84%

Open market

14%

  • Brand 125%
  • Brand 218%
  • Brand 313%
  • Brand 413%
  • Brand 59%
  • Brand 67%
  • Open — no brand owns it (7 brands, 14%)

Demand

Montana State University Apparel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Nov, Dec · busiest ÷ quietest = 7.6×

Search terms

Top Montana State University Apparel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • montana state university apparel22K/yr
  • montana state university16K/yr
  • montana state9K/yr
  • montana state bobcats11K/yr
  • montana state bobcats apparel22K/yr
  • msu bobcats apparel4K/yr

Reviews and returns

What reviews say buyers love and hate about Montana State University Apparel

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Advertised Vs Actual Product”
1.8%of orders come back
“False ad”
A buyer, on “Advertised Vs Actual Product”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Montana State University Apparel questions

Answered from the same tracked data.