Is minnesota wild profitable to sell on Amazon United States?

The niche generates $179K/yr across 31 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.7%. Flapen's verdict: Skip it (44/100).

How competitive is the minnesota wild niche?

16 brands and 16 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in minnesota wild?

Top complaints mined from reviews: Size-Overall, Certifications, Quality-Overall. The return rate is 2.7%.

When does demand for minnesota wild peak?

Demand peaks in Nov–Dec; the busiest month runs 16.4× the quietest.

What does it cost to enter the minnesota wild niche?

Listings span $12.54–$109.98; the average listing price is $38.23 (sweet spot $15–$100). The average incumbent carries 283 reviews — the moat a new listing must climb.

Minnesota Wild

Skip it

Weak search conversion (1.4%) — this niche doesn't clear our bar today.

Avg price

Incredible$38.23

avg listing price — sweet spot $15–$100

Review moat

Great283.29

avg incumbent reviews — the moat a new listing must climb

Price range

Great$12.54–$109.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$179K

$179K/yr · 347K searches

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Growth

Bad-10.7%

90-day search growth — must beat 0% to launch

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Is minnesota wild profitable on Amazon?

According to Flapen's Amazon United States niche tracking, minnesota wild is a $179K/yr Amazon United States market (347K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

minnesota wild market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $191K–$229K; units × avg price
Conversion rate: 1.4%
Avg BSR: #10,180
Page quality: 0%
Prime: 81%
Sponsored: 81%
Out of stock: 7.4%
Avg brand age: 46 months
Avg seller age: 175 days

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

58%

Top 20: 89%

Open market

14%

AMERICAN NEEDLE65%
Minnesota Wild5%
adidas5%
Outerstuff5%
Calhoun3%
ZHATS3%
Open — no brand owns it (10 brands, 14%)

minnesota wild demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.7% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 16.4×

Open Trend

Top minnesota wild search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

minnesota wild123K/yr -13.0%0.4% conv.
mn wild43K/yr +6.7%0.2% conv.
mn wild apparel36K/yr -7.9%0.5% conv.
minnesota wild hat26K/yr -1.3%1.6% conv.
minnesota wild shirt15K/yr +57.9%0.5% conv.
minnesota wild jersey19K/yr -18.5%0.0% conv.
minnesota wild sweatshirt18K/yr -34.6%0.2% conv.
mn wild hat14K/yr -6.9%1.4% conv.
minnesota wild apparel28K/yr -49.3%0.4% conv.
wild hockey10K/yr -16.2%0.1% conv.

All search terms

Top minnesota wild products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AMERICAN NEEDLE Minnesota Wild Officially Licensed NHL Roscoe Adjustable Snapback Baseball Hat Cream/Dark Green (23008A-MNW-CRDG)

AMERICAN NEEDLE$39.644.6★152 rev

AMERICAN NEEDLE Officially Licensed NHL Hockey Orville Team Hat Distressed Dad Cap Adjustable Authentic New (Minnesota Wild (Green/Stone))

AMERICAN NEEDLE$34.264.7★53 rev

AMERICAN NEEDLE Minnesota Wild Officially Licensed NHL Blue Line Adjustable Snapback Baseball Hat Ivory/Dark Green (EM004A-MNW-IDGR)

AMERICAN NEEDLE$24.634.7★114 rev

American NeedleNew Raglan Officially Licensed NHL Team Adjustable Hat Minnesota Wild Green (36672A-MNW)

AMERICAN NEEDLE$33.294.6★143 rev

Outerstuff Kirill Kaprizov #97 Minnesota Wild Youth Boys Player Replica Jersey - (8-20) (US Alpha Large X-Large Regular Alternate - Green)

Outerstuff$80.484.0★2 rev

Newest

by launch date

Ice Hockey Neon Sign for Wall Decor Hockey Team Neon Light for Man Cave Dimmable Minnesota LED Light Up Sign for Club Garage Party Bedroom Birthday Gifts for Fans Art Size13.7 * 9.3In(TWP159)

QZSH$39.4912 rev

6mo ago

Outerstuff Kirill Kaprizov #97 Minnesota Wild Youth Boys Player Replica Jersey - (8-20) (US Alpha Large X-Large Regular Alternate - Green)

Outerstuff$80.482 rev

6mo ago

AMERICAN NEEDLE Officially Licensed NHL Hockey Orville Team Hat Distressed Dad Cap Adjustable Authentic New (Minnesota Wild (Green/Stone))

AMERICAN NEEDLE$34.2653 rev

8mo ago

Outerstuff Kirill Kaprizov #97 Minnesota Wild Youth Boys (8-20) Premier Player Jersey (US Alpha Large X-Large Regular White - 25th Anniversary)

Outerstuff$109.980 rev

9mo ago

Minnesota Wild Icon Green Officially Licensed T-Shirt

Minnesota Wild$28.753 rev

1y ago

What reviews say buyers love and hate about minnesota wild

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“Good quality”

Size-Overall25%

“Perfect fit”

Advertised Vs Actual Product17%

“As advertised”

Brightness/Shine/Glow8%

“It's bright”

Warmth8%

“Super cute & cozy”

Value For Money4%

“Excellent value”

Soft Feel3%

“Pro's: The blanket is very soft and its comfortable”

Comfort-Overall3%

“Pro's: The blanket is very soft and its comfortable”

What buyers complain about

Size-Overall30%

“the fit was terrible”

Certifications20%

“Obviously these are not authorized authentic NHL stickers”

Quality-Overall17%

“cheap looking and feeling”

Thickness13%

“Lastly, it is very thin”

Value For Money7%

“not worth $50”

Top return reasons

Size-Overall45%

Advertised Vs Actual Product12%

Material Quality6%

Shape/Style4%

Gap/Hole3%

Value For Money3%

Quality-Overall3%

Chest Fit3%

Length3%

Print Quality2%

Common minnesota wild questions

Is minnesota wild profitable to sell on Amazon United States?: The niche generates $179K/yr across 31 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.7%. Flapen's verdict: Skip it (44/100).
How competitive is the minnesota wild niche?: 16 brands and 16 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in minnesota wild?: Top complaints mined from reviews: Size-Overall, Certifications, Quality-Overall. The return rate is 2.7%.
When does demand for minnesota wild peak?: Demand peaks in Nov–Dec; the busiest month runs 16.4× the quietest.
What does it cost to enter the minnesota wild niche?: Listings span $12.54–$109.98; the average listing price is $38.23 (sweet spot $15–$100). The average incumbent carries 283 reviews — the moat a new listing must climb.