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Minnesota Twins Hat

Fail

Shoppers spend an estimated $45K a year here, so Minnesota Twins Hat is a Fail.

Flapen Score
46
46 / 100
Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 47
Market size
$45K/yr66K searches / yr
90-day growth
+32.1%search demand this quarter
Competition
43%top-5 click share · 21 brands · 60 sellers

Flapen Score

Minnesota Twins Hat against its category

The dotted line is the Sports & Outdoors average. Past it, Minnesota Twins Hat is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Minnesota Twins Hat market on Amazon at a glance

Shoppers on Amazon United States searched for Minnesota Twins Hat 66K times last year and spent an estimated $45K. The top 5 brands take 83% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
+32.1%
Conversion, latest week
2.4%
Market size, estimated
$45Ka year
Peak month
July3.7× the quietest month
Top search term
minnesota twins hat37K searches a year

02 · Price

A sale here is worth $28.52.

Listings sell for $28.52 on average, from $16.88 to $41.08. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $28.52 that is $0 to $3K a year per listing.

Average price
$28.52inside the $15 to $100 sweet spot
Price range
$16.88–$41.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

34% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #7,104 within Clothing Accessories. It carries 725 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
34%
Prime listings
66%
Out of stock, average day
19.4%
Average rank
#7,104in Clothing Accessories
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
725per listing
Listings tracked
44

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
39 months

Products

Top Minnesota Twins Hat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

60

Top-5 brand share

83%

Top 20: 99%

Top-5 click share

43%

Top 20: 79%

Open market

15%

  • Brand 150%
  • Brand 213%
  • Brand 312%
  • Brand 45%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (15 brands, 15%)

Demand

Minnesota Twins Hat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 3.7×

Search terms

Top Minnesota Twins Hat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • minnesota twins hat37K/yr
  • mn twins hat11K/yr
  • twins hat12K/yr
  • twins baseball hat6K/yr

Reviews and returns

What reviews say buyers love and hate about Minnesota Twins Hat

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Strap/String Quality”
4.7%of orders come back
“Adjustable strap failure”
A buyer, on “Strap/String Quality”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Minnesota Twins Hat questions

Answered from the same tracked data.