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Minnesota Gophers Apparel

Skip it

A small market ($29K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 34Conversion 12Competition 89Returns 41Price range 83Avg price 95Brand share 64Review moat 45Quality gap 25

Avg price

Incredible$27.50

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Price range

Great$4.94–$72.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,039.31

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Growth

Okay+7.6%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$29K

$29K/yr · 109K searches

Is minnesota gophers apparel profitable on Amazon?

According to Flapen's Amazon United States niche tracking, minnesota gophers apparel is a $29K/yr Amazon United States market (109K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

minnesota gophers apparel market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$55K–$69K
units × avg price
Conversion rate
1.0%
Avg BSR
#25,046
Page quality
0%
Prime
70%
Sponsored
88%
Out of stock
4.9%
Avg brand age
57 months
Avg seller age
183 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

29

Top-5 brand share

67%

Top 20: 97%

Top-5 click share

26%

Top 20: 53%

Open market

28%

  • Campus Colors19%
  • Wes and Willy18%
  • TCK15%
  • YouTheFan8%
  • Pro Shop7%
  • Desert Cactus6%

minnesota gophers apparel demand & seasonality

Weekly Amazon search volume, last 104 weeks — +7.6% search growth over the last 90 days.
6K4KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.4×

Top minnesota gophers apparel search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • university of minnesota20K/yr
  • university of minnesota apparel18K/yr
  • minnesota gophers16K/yr
  • minnesota gophers apparel24K/yr
  • university of minnesota shirt4K/yr
  • mn gophers apparel9K/yr
  • university of minnesota sweatshirt5K/yr
  • mn gophers4K/yr
  • minnesota gophers sweatshirt5K/yr
  • mn gophers apparel women4K/yr
All search terms

Top minnesota gophers apparel products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$5894%$1K6%$2K8%$2K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about minnesota gophers apparel

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“were well made”

Color18%

“the colors came out looking great”

Design-Overall9%

“I love how incredibly versatile they are”

Advertised Vs Actual Product7%

“as represented”

Durability4%

“didnt feel paper-thin or flimsy”

Comfort-Overall3%

“Comfy & Warm”

Size-Overall3%

“they were the perfect ssize for cupcakes”

Assembly/Installation3%

“What I appreciate most is that you don't have to assemble anything — they come ready to use right out of the package”

Fun/Entertainment Experience3%

“These University of Minnesota cupcake or cake toppers are a fun”

Strength3%

“These are sturdy”

What buyers complain about

Thickness18%

“it's a little thin”

Print Quality14%

“These are printed on only one side though, which is unfortunate”

Adhesion/Stickiness6%

“it doesn't have a stick”

Size-Overall6%

“runs a little small”

Value For Money6%

“The price isn't the cheapest”

Moist/Dry6%

“they do get soggy”

Advertised Vs Actual Product3%

“The description actually says they're made from cardstock, so that was my fault for not reading more carefully”

Top return reasons

Size-Overall49%
Color12%
Advertised Vs Actual Product6%
Value For Money4%
Print Quality4%
Length3%
Thin3%
Shape/Style3%
Product Condition2%
Mounting2%

Common minnesota gophers apparel questions

Is minnesota gophers apparel profitable to sell on Amazon United States?
The niche generates $29K/yr across 88 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +7.6%. Flapen's verdict: Skip it (45/100).
How competitive is the minnesota gophers apparel niche?
27 brands and 29 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in minnesota gophers apparel?
Top complaints mined from reviews: Thickness, Print Quality, Adhesion/Stickiness. The return rate is 3.8%.
When does demand for minnesota gophers apparel peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 4.4× the quietest.
What does it cost to enter the minnesota gophers apparel niche?
Listings span $4.94–$72.70; the average listing price is $27.50 (sweet spot $15–$100). The average incumbent carries 2,039 reviews — the moat a new listing must climb.