Mini Compass
FailThe top 5 brands take 97% of clicks, so Mini Compass is a Fail.
- Flapen Score
- 45 / 100Ranks 4,637 of 8,101 Sports & Outdoors niches · −2 vs the category median of 4745
- Market size
- $173K/yr120K searches / yr
- 90-day growth
- -4.3%search demand this quarter
- Competition
- 66%top-5 click share · 7 brands · 27 sellers
Flapen Score
Mini Compass against its category
The dotted line is the Sports & Outdoors average. Past it, Mini Compass is stronger. Inside it, weaker.
Market
The Mini Compass market on Amazon at a glance
Shoppers on Amazon United States searched for Mini Compass 120K times last year and spent an estimated $173K. The top 5 brands take 97% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.
- Searches, last 12 months
- 120K
- Growth, 90 days vs prior 90
- -4.3%
- Conversion, latest week
- 3.6%
- Market size, estimated
- $173Ka year
- Peak month
- December1.2× the quietest month
- Top search term
- suunto compass56K searches a year
02 · Price
A sale here is worth $40.21.
Listings sell for $40.21 on average, from $8.61 to $177.39. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $40.21 that is $4K to $10K a year per listing.
- Average price
- $40.21inside the $15 to $100 sweet spot
- Price range
- $8.61–$177.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #143 within Electronics & Gadgets. It carries 1,117 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 3.3%
- Average rank
- #143in Electronics & Gadgets
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 1,117per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Mini Compass products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SUUNTO M-9 Wrist Compass Northern Hemisphere Multifunctional Compass with Velcro Wristband Compact Waterproof Navigation Comapss for Hiking & Adventure Black
- Price
- $34.14
- Rating
- 4.3/5
- Reviews
- 1,528
- Age
- 17y ago

Scuba Choice Diving Deluxe Wrist Compass 2.3 Display Accurate Underwater Navigation 15 Strap Depth Rated 80m 25 Tilt Durable -5C to 55C Made in Taiwan
- Price
- $31.39
- Rating
- 4.0/5
- Reviews
- 415
- Age
- 15y ago

SUUNTO Clipper Compass Micro Compass Attaches to Strap Sleeve or Map Edge
- Price
- $19.90
- Rating
- 4.1/5
- Reviews
- 4,863
- Age
- 13y ago

Suunto MC-2 NH USGS Compass
- Price
- $67.86
- Rating
- 4.8/5
- Reviews
- 2,476
- Age
- 22y ago

SUUNTO A-10 Compass: Compact Simple to use Recreational Hiking Compass Hiking Boy Scouts Orienteering
- Price
- $23.74
- Rating
- 4.6/5
- Reviews
- 2,190
- Age
- 11y ago
Trending
estimated 90-day click momentum
Scuba Choice Diving Deluxe Wrist Compass 2.3 Display Accurate Underwater Navigation 15 Strap Depth Rated 80m 25 Tilt Durable -5C to 55C Made in Taiwan
- Price
- $31.39
- Rating
- 4.0/5
- Reviews
- 415
- Age
- 15y ago

Coghlans Compass Carabiner Liquid-Filled Navigation Tool for Hiking Camping Survival & Orienteering
- Price
- $8.89
- Rating
- 4.3/5
- Reviews
- 1,689
- Age
- 8y ago

SUUNTO M-3 Global Compass
- Price
- $54.06
- Rating
- 4.7/5
- Reviews
- 1,203
- Age
- 11y ago

Sun Company Slip-On Wrist Compass - Easy-to-Read Compass for Watch Band or Paracord Survival Bracelet
- Price
- $8.61
- Rating
- 4.0/5
- Reviews
- 1,535
- Age
- 18y ago

SUUNTO MC-2 Compass: Top-of-the-line compass for professionals & serious hikers
- Price
- $71.28
- Rating
- 4.7/5
- Reviews
- 580
- Age
- 17y ago
Newest
by launch date
OUKENS Compass Portable Waterproof Pressure Resistant Wrist Watch Compas with Adjustable Dial for Outdoor Camping Diving Hiking
- Price
- $14.17
- Rating
- 3.6/5
- Reviews
- 31
- Age
- 5y ago

Diving Sighting Wrist Compass for Outdoor Orienteering Mountaineering Hiking
- Price
- $20.47
- Rating
- 4.2/5
- Reviews
- 386
- Age
- 7y ago

Coghlans Compass Carabiner Liquid-Filled Navigation Tool for Hiking Camping Survival & Orienteering
- Price
- $8.89
- Rating
- 4.3/5
- Reviews
- 1,689
- Age
- 8y ago

SUUNTO KB-14/360Q G Compass
- Price
- $177.39
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 9y ago

SUUNTO M-3 Global Compass
- Price
- $54.06
- Rating
- 4.7/5
- Reviews
- 1,203
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
27
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
66%
Top 20: 99%
Open market
1%
- SUUNTO68%
- Scuba Choice15%
- Sun Company9%
- KanPas3%
- Cammenga2%
- Coghlan's2%
- Open — no brand owns it (1 brand, 1%)
Demand
Mini Compass search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Mini Compass search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- suunto compass56K/yr
- wrist compass46K/yr
- sunto compass5K/yr
- wrist compass military5K/yr
- suunto wrist compass5K/yr
- compass suunto3K/yr
Reviews and returns
What reviews say buyers love and hate about Mini Compass
We read the reviews and the return reasons for every product selling here.
“Cheap junk”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini Compass questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









