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Mini Bowling Set

Fail

The top 5 products take 71% of clicks, so Mini Bowling Set is a Fail.

Flapen Score
47
47 / 100
Ranks 4,037 of 8,101 Sports & Outdoors niches · on the category median
Market size
$111K/yr95K searches / yr
90-day growth
+20.9%search demand this quarter
Competition
71%top-5 click share · 11 brands · 29 sellers

Flapen Score

Mini Bowling Set against its category

The dotted line is the Sports & Outdoors average. Past it, Mini Bowling Set is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Bowling Set market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Bowling Set 95K times last year and spent an estimated $111K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
+20.9%
Conversion, latest week
2.3%
Market size, estimated
$111Ka year
Peak month
December4.9× the quietest month
Top search term
lawn bowling16K searches a year

02 · Price

A sale here is worth $51.86.

Listings sell for $51.86 on average, from $20.62 to $146.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $51.86 that is $0 to $5K a year per listing.

Average price
$51.86inside the $15 to $100 sweet spot
Price range
$20.62–$146.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #13 within Leisure Sports & Game Room. It carries 465 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#13in Leisure Sports & Game Room
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
465per listing
Listings tracked
13

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Mini Bowling Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

29

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

18%

  • Brand 154%
  • Brand 210%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 18%)

Demand

Mini Bowling Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 4.9×

Search terms

Top Mini Bowling Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lawn bowling16K/yr
  • mini bowling set23K/yr
  • lawn bowling set8K/yr
  • outdoor bowling set for adults8K/yr
  • indoor bowling set for adults14K/yr
  • bowling set for adults9K/yr
  • bowling lane8K/yr
  • lawn bowling set for adults3K/yr
  • bowling game for adults4K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Bowling Set

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Fun/Entertainment Experience”
29%of negative reviews mention “Size-Overall”
2.9%of orders come back
“WHEN I RECEIVED THE BOX I WAS NOT HAPPY WITH THE SIZE OF THE SET”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Mini Bowling Set questions

Answered from the same tracked data.