Military Compass

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

-15.8%

Conversion, latest week

3.1%

Market size, estimated

$181Ka year

Peak month

March1.5× the quietest month

Top search term

military compass46K searches a year

Listings sell for $38.08 on average, from $3.92 to $109.13. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $38.08 that is $10K to $19K a year per listing.

Average price

$38.08inside the $15 to $100 sweet spot

Price range

$3.92–$109.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$10K–$19K

Returns

1.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #90 within Electronics & Gadgets. It carries 1,951 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#90in Electronics & Gadgets

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,951per listing

Listings tracked

22

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months