Michigan Wolverines Apparel Kids

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -65.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-65.6%

Conversion, latest week

1.2%

Market size, estimated

$11Ka year

Peak month

December11.0× the quietest month

Top search term

kids michigan shirt5K searches a year

Listings sell for $26.40 on average, from $15.95 to $51.33. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $26.40 that is $0 to $3K a year per listing.

Average price

$26.40inside the $15 to $100 sweet spot

Price range

$15.95–$51.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.2%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #22,228 within T-Shirts. It carries 349 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

80%

Out of stock, average day

9.2%

Average rank

#22,228in T-Shirts

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

349per listing

Listings tracked

35

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

55 months