Skip to content
39

Michigan State Sweatshirt

Skip it

Soft demand (-39.8% this quarter) — this niche doesn't clear our bar today.

Market size 16Growth 5Conversion 13Competition 96Returns 13Price range 92Avg price 95Brand share 30Review moat 51Quality gap 38

Competition

Incredible16%

top-5 click share — an open shelf

Avg price

Incredible$30.24

avg listing price — sweet spot $15–$100

Price range

Great$13.38–$59.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,454.62

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Bad$63K

$63K/yr · 208K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad8.3%

return rate — above 5% kills the launch gate

Growth

Bad-39.8%

90-day search growth — must beat 0% to launch

Is michigan state sweatshirt profitable on Amazon?

According to Flapen's Amazon United States niche tracking, michigan state sweatshirt is a $63K/yr Amazon United States market (208K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Sep–Oct–Dec. Verdict: Skip it — 39/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

michigan state sweatshirt market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$76K–$91K
units × avg price
Conversion rate
1.0%
Avg BSR
#23,884
Page quality
0%
Prime
82%
Sponsored
93%
Out of stock
7.0%
Avg brand age
52 months
Avg seller age
186 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

Brands

18 rising

Sellers

21

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

16%

Top 20: 43%

Open market

10%

  • UGP Campus Apparel34%
  • Barnesmith19%
  • LOGOVISION17%
  • Michigan State University12%
  • Nudge Printing5%
  • Elite Authentics3%
  • Open — no brand owns it (12 brands, 10%)

michigan state sweatshirt demand & seasonality

Weekly Amazon search volume, last 103 weeks — -39.8% search growth over the last 90 days.
15K10KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Dec · busiest ÷ quietest = 8.6×

Top michigan state sweatshirt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • michigan state shirt29K/yr
  • michigan state sweatshirt33K/yr
  • michigan state t shirt8K/yr
  • msu shirt8K/yr
  • michigan state hoodie20K/yr
  • michigan state tshirt4K/yr
  • michigan state apparel women52K/yr
  • michigan state womens apparel6K/yr
  • msu sweatshirt11K/yr
  • msu womens apparel22K/yr
All search terms

Top michigan state sweatshirt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$5K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about michigan state sweatshirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall37%

“Great fit”

Quality-Overall17%

“Quality good”

Material Quality12%

“I like how its 100 percent cotton”

Color8%

“the colors look great”

Comfort-Overall7%

“Very comfy”

Advertised Vs Actual Product5%

“Item was exactly as portrayed”

Soft Feel5%

“The fabric is soft”

Shrinkage Resistance3%

“did not shrink when washed, true to size”

What buyers complain about

Size-Overall33%

“The youth sizes are not true to there size chart shirts are wayyyy to big”

Material Quality17%

“Poor Fabric”

Machine Wash Suitability8%

“Shirt doesnt hold shape well after washing”

Quality-Overall8%

“Seems very cheap”

Durability6%

“The decal on the front is not gonna last forever”

Color6%

“color is NOT hunter green”

Top return reasons

Size-Overall61%
Color8%
Material Quality6%
Print Quality3%
Advertised Vs Actual Product3%
Quality-Overall3%
Length3%
Sleeve Fit2%
Thin2%
Chest Fit2%

Common michigan state sweatshirt questions

Is michigan state sweatshirt profitable to sell on Amazon United States?
The niche generates $63K/yr across 139 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -39.8%. Flapen's verdict: Skip it (39/100).
How competitive is the michigan state sweatshirt niche?
18 brands and 21 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in michigan state sweatshirt?
Top complaints mined from reviews: Size-Overall, Material Quality, Machine Wash Suitability. The return rate is 8.3% — above our launch gate.
When does demand for michigan state sweatshirt peak?
Demand peaks in Sep–Oct–Dec; the busiest month runs 8.6× the quietest.
What does it cost to enter the michigan state sweatshirt niche?
Listings span $13.38–$59.40; the average listing price is $30.24 (sweet spot $15–$100). The average incumbent carries 1,455 reviews — the moat a new listing must climb.