Michigan National Championship Hat

Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -36.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

6K

Growth, 90 days vs prior 90

-36.2%

Conversion, latest week

11.1%

Market size, estimated

$24Ka year

Peak month

April25.6× the quietest month

Top search term

michigan national championship hat5K searches a year

Listings sell for $33.41 on average, from $19.25 to $44.65. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $33.41 that is $0 to $3K a year per listing.

Average price

$33.41inside the $15 to $100 sweet spot

Price range

$19.25–$44.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.5%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #7,416 within Clothing Accessories. It carries 89 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

80%

Out of stock, average day

6.2%

Average rank

#7,416in Clothing Accessories

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

89per listing

Listings tracked

10

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months