Michael Jordan Cards
FailPrices span $8.80–$755.89, mostly outside the sweet spot, so Michael Jordan Cards is a Fail.
- Flapen Score
- 49 / 100Top 43% of 8,101 Sports & Outdoors niches · +2 vs the category median of 4749
- Market size
- $193K/yr160K searches / yr
- 90-day growth
- -8.1%search demand this quarter
- Competition
- 53%top-5 click share · 13 brands · 23 sellers
Flapen Score
Michael Jordan Cards against its category
The dotted line is the Sports & Outdoors average. Past it, Michael Jordan Cards is stronger. Inside it, weaker.
Market
The Michael Jordan Cards market on Amazon at a glance
Shoppers on Amazon United States searched for Michael Jordan Cards 160K times last year and spent an estimated $193K. The top 5 brands take 77% of clicks. Demand peaks in Jun. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.
- Searches, last 12 months
- 160K
- Growth, 90 days vs prior 90
- -8.1%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $193Ka year
- Peak month
- June1.8× the quietest month
- Top search term
- michael jordan cards82K searches a year
02 · Price
A sale here is worth $70.03.
Listings sell for $70.03 on average, from $8.80 to $755.89. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $70.03 that is $0 to $7K a year per listing.
- Average price
- $70.03inside the $15 to $100 sweet spot
- Price range
- $8.80–$755.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
61% of listings pay for placement with sponsored ads. 13% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #244 within Sports Souvenirs. It carries 179 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 13%
- Out of stock, average day
- 3.6%
- Average rank
- #244in Sports Souvenirs
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 179per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Michael Jordan Cards products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
1998 Michael Jordan Fleer 86 Rookie Overstamp Signature Series 23KT Gold Card Prism Holo Refractor - Graded Gem-Mint 10
- Price
- $19.94
- Rating
- 4.6/5
- Reviews
- 414
- Age
- 2y ago

Michael Jordan MJ (5) Assorted Basketball Cards Bundle - Chicago Bulls Trading Cards - MVP # 23
- Price
- $31.21
- Rating
- 4.7/5
- Reviews
- 270
- Age
- 10y ago

Michael Jordan Original 1996-97 Fleer Decade of Excellence 10th Anniversay Rookie Card #4 - Graded GEM Mint 10
- Price
- $42.05
- Rating
- 4.6/5
- Reviews
- 34
- Age
- 3y ago

1998 Michael Jordan Fleer 86 Rookie Gold Card R/W/B RED PRIZM Holo Refractor Signature Series - Graded Gem Mint 10
- Price
- $19.49
- Rating
- 4.7/5
- Reviews
- 66
- Age
- 2y ago

Kobe Bryant Gold & Michael Jordan Decade Fleer Rookie Cards Set - Gem-Mint 10 Condition (Set of 2)
- Price
- $47.14
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 2y ago
Trending
estimated 90-day click momentum
Basketball Cards Hot Pack - 15 Cards - 5 Rookies - Look for Autos
- Price
- $10.68
- Rating
- 3.9/5
- Reviews
- 134
- Age
- 2y ago

HOFSM.COM Hall of Fame Sports Memorabilia - Graded 1996 Fleer Ultra Michael Jordan #U4 Decade of Excellence Rookie Reprint Basketball Card PSA 10 Gem Mint
- Price
- $755.89
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

1992-93 Fleer Ultra #216 Michael Jordan Basketball Card - Top 20 Jammer
- Price
- $9.80
- Rating
- 4.8/5
- Reviews
- 51
- Age
- 7y ago

1990 Fleer Michael Jordan #26 PSA 9 Graded (Cert #44420962) | NBA Basketball Card
- Price
- $90.36
- Rating
- 4.6/5
- Reviews
- 30
- Age
- 5y ago

DREAM LOT OF OLD UNOPENED BASKETBALL CARDS IN PACKS 60 Cards in Packs from the Late 80s and Early 90s
- Price
- $24.13
- Rating
- 4.0/5
- Reviews
- 704
- Age
- 6y ago
Newest
by launch date
Michael Jordan PSA 10 Graded Basketball Card Mystery Pack
- Price
- $249.90
- Rating
- 1.0/5
- Reviews
- 2
- Age
- 9mo ago

HOFSM.COM Hall of Fame Sports Memorabilia - Graded 1996 Fleer Ultra Michael Jordan #U4 Decade of Excellence Rookie Reprint Basketball Card PSA 10 Gem Mint
- Price
- $755.89
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

1996-97 Michael Jordan SKYBOX EX-2000 Credentials Gold Card Holographic Prism Refractor Signature Series- Graded Gem Mint 10
- Price
- $18.27
- Rating
- 4.9/5
- Reviews
- 44
- Age
- 2y ago

1998 Michael Jordan Fleer 86 Rookie Overstamp Signature Series 23KT Gold Card Prism Holo Refractor - Graded Gem-Mint 10
- Price
- $19.94
- Rating
- 4.6/5
- Reviews
- 414
- Age
- 2y ago

1998 Michael Jordan Fleer 86 Rookie Gold Card R/W/B RED PRIZM Holo Refractor Signature Series - Graded Gem Mint 10
- Price
- $19.49
- Rating
- 4.7/5
- Reviews
- 66
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
23
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 96%
Open market
18%
- WCG47%
- Topps12%
- Kruk Cards Buying and Selling Since 19878%
- Hoops5%
- Fleer Ultra5%
- Generic4%
Demand
Michael Jordan Cards search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.8×
Search terms
Top Michael Jordan Cards search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- michael jordan cards82K/yr
- michael jordan card22K/yr
- michael jordan rookie card19K/yr
- michael jordan basketball cards12K/yr
- 1986 fleer basketball cards11K/yr
- michael jordan psa 106K/yr
- michael jordan baseball cards6K/yr
- michael jordan basketball card4K/yr
Reviews and returns
What reviews say buyers love and hate about Michael Jordan Cards
We read the reviews and the return reasons for every product selling here.
“False Advertisement, Buyers Beware”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Michael Jordan Cards questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









