Miami University Ohio Apparel
FailShoppers spend an estimated $53K a year here, so Miami University Ohio Apparel is a Fail.
- Flapen Score
- 37 / 100Ranks 6,642 of 8,101 Sports & Outdoors niches · −10 vs the category median of 4737
- Market size
- $53K/yr90K searches / yr
- 90-day growth
- -4.9%search demand this quarter
- Competition
- 61%top-5 click share · 10 brands · 9 sellers
Flapen Score
Miami University Ohio Apparel against its category
The dotted line is the Sports & Outdoors average. Past it, Miami University Ohio Apparel is stronger. Inside it, weaker.
Market
The Miami University Ohio Apparel market on Amazon at a glance
Shoppers on Amazon United States searched for Miami University Ohio Apparel 90K times last year and spent an estimated $53K. The top 5 brands take 92% of clicks. Demand peaks in Apr–May–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.
- Searches, last 12 months
- 90K
- Growth, 90 days vs prior 90
- -4.9%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $53Ka year
- Peak month
- May3.7× the quietest month
- Top search term
- miami university ohio merch16K searches a year
02 · Price
A sale here is worth $24.61.
Listings sell for $24.61 on average, from $10.26 to $64.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.61 that is $0 to $2K a year per listing.
- Average price
- $24.61inside the $15 to $100 sweet spot
- Price range
- $10.26–$64.75
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #2,104 within T-Shirts. It carries 1,924 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 92%
- Out of stock, average day
- 22.3%
- Average rank
- #2,104in T-Shirts
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 1,924per listing
- Listings tracked
- 25
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Miami University Ohio Apparel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
9
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
61%
Top 20: 94%
Open market
6%
- Brand 137%
- Brand 220%
- Brand 315%
- Brand 415%
- Brand 55%
- Brand 62%
- Open — no brand owns it (4 brands, 6%)
Demand
Miami University Ohio Apparel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Dec · busiest ÷ quietest = 3.7×
Search terms
Top Miami University Ohio Apparel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- miami university ohio merch16K/yr
- miami university ohio apparel24K/yr
- miami of ohio merch5K/yr
- miami university ohio9K/yr
- miami of ohio6K/yr
- miami of ohio apparel8K/yr
- miami ohio shirt4K/yr
- miami ohio merch6K/yr
- miami ohio7K/yr
- miami university shirt4K/yr
Reviews and returns
What reviews say buyers love and hate about Miami University Ohio Apparel
We read the reviews and the return reasons for every product selling here.
“The sizing is small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
10 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Miami University Ohio Apparel questions
Answered from the same tracked data.









