Mens Yoga Mat

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $187K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

-11.1%

Conversion, latest week

4.7%

Market size, estimated

$187Ka year

Peak month

December2.2× the quietest month

Top search term

mens yoga mat40K searches a year

Listings sell for $34.04 on average, from $17.36 to $49.78. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $34.04 that is $9K to $17K a year per listing.

Average price

$34.04inside the $15 to $100 sweet spot

Price range

$17.36–$49.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$9K–$17K

Returns

2.6%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Yoga. It carries 17,652 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

94%

Out of stock, average day

0.0%

Average rank

#28in Yoga

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

17,652per listing

Listings tracked

16

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months