Is medal display case profitable to sell on Amazon United States?

The niche generates $79K/yr across 49 tracked products. 4 of 11 products launched in the last 360 days are still selling. 90-day search growth is +3.3%. Flapen's verdict: Worth a look (51/100).

How competitive is the medal display case niche?

34 brands and 42 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 46% of demand.

What do buyers complain about in medal display case?

Top complaints mined from reviews: Quality-Overall, Size-Overall, Assembly/Installation. The return rate is 2.5%.

When does demand for medal display case peak?

Demand peaks in May–Aug; the busiest month runs 1.7× the quietest.

What does it cost to enter the medal display case niche?

Listings span $6.01–$220.03; the average listing price is $46.28 (sweet spot $15–$100). The average incumbent carries 767 reviews — the moat a new listing must climb.

Medal Display Case

Worth a look

Shows a sweet-spot price point ($46.28 avg), but a small market ($79K/yr) keeps it on the watch list.

Avg price

Incredible$46.28

avg listing price — sweet spot $15–$100

Brand share

Great46%

top-5 brand share — no brand owns this niche

Competition

Great39%

top-5 click share — an open shelf

Review moat

Good767.49

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.5%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$6.01–$220.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+3.3%

90-day search growth — must beat 0% to launch

Conversion

Bad2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$79K

$79K/yr · 87K searches

Signals No Dominant Brand

Is medal display case profitable on Amazon?

According to Flapen's Amazon United States niche tracking, medal display case is a $79K/yr Amazon United States market (87K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in May–Aug. Verdict: Worth a look — 51/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

medal display case market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $69K–$93K; units × avg price
Conversion rate: 2.0%
Avg BSR: #636
Page quality: 0%
Prime: 98%
Sponsored: 96%
Out of stock: 3.8%
Avg brand age: 33 months
Avg seller age: 188 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

34 falling

Sellers

Top-5 brand share

46%

Top 20: 90%

Top-5 click share

39%

Top 20: 76%

Open market

48%

IHEIPYE13%
MOCAS10%
ZAYHENYOO9%
Hacaroa8%
VERANI7%
REFGY6%

medal display case demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.3% search growth over the last 90 days.

Peak months: May, Aug · busiest ÷ quietest = 1.7×

Open Trend

Top medal display case search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

medal display case49K/yr +0.7%1.5% conv.
medal display frame17K/yr +8.3%1.4% conv.
medal case7K/yr +20.8%1.6% conv.
medal case display box5K/yr -4.4%2.2% conv.
medals display case5K/yr +14.7%1.0% conv.
display case for medals4K/yr -12.2%1.3% conv.

All search terms

Top medal display case products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MOCAS Medal Hanger Display Case Dust-Proof 22x15 Wall Mount medal holder with 3 Hanging Rods & Trophy Shelf Holds 60+ Medals HD Tempered Glass Solid Wood for gymanstics race soccer swim

MOCAS$58.424.6★38 rev

ZAYHENYOO Medal Display Case Medal Display Shadow Box with Real Glass for Wall Mount or Tabletop Display 5* 7 Inches Medal Display Case Gift for Runners Marathon Memorabilia Military Medals

ZAYHENYOO$13.664.4★22 rev

Hacaroa Medal Display Shadow Box Single Medal and Photo Display Frame Case Wood Marathon Medal Storage Box for Runners All Sports Winners Military Awards Black

Hacaroa$20.854.8★119 rev

IHEIPYE Medal Display Shadow Box - 3 Medal Display Case - Perfect for Runners Marathon Race Winner Soccer Football Gymnastics & All Sports (Black A4)

IHEIPYE$21.514.6★889 rev

REFGY Challenge Coin Display Military Coin Holder Display 11.8 x 15.7 Inch Large Medal Display Case & Pin Display Cabinet with Horn Lock Shadow Box Display Case for Military Medals Insignia Ribbons

REFGY$31.053.9★26 rev

Newest

by launch date

ZAYHENYOO Medal Display Case Medal Display Shadow Box with Real Glass for Wall Mount or Tabletop Display 5* 7 Inches Medal Display Case Gift for Runners Marathon Memorabilia Military Medals

ZAYHENYOO$13.6622 rev

5mo ago

Medal Display Box 5x7 Inch Shadow Box Frame with HD Glass Panels Medal Organizer for Hanging or Desktop in Marathons Swimming Learning and Military Affairs (Black 1 Pack)

CROISSANT$13.5714 rev

6mo ago

REFGY Challenge Coin Display Military Coin Holder Display 11.8 x 15.7 Inch Large Medal Display Case & Pin Display Cabinet with Horn Lock Shadow Box Display Case for Military Medals Insignia Ribbons

REFGY$31.0526 rev

10mo ago

11x14 Shadow Box Display Case Picture Frame with Soft Linen Back Real Glass Panel Large Deep Black Shadow Box 11x14 for Flowers Medal Display Case Jersey pet Graduation Memorabilia Crafts Photos

RTZQQIN$17.23279 rev

11mo ago

MOCAS Medal Hanger Display Case Dust-Proof 22x15 Wall Mount medal holder with 3 Hanging Rods & Trophy Shelf Holds 60+ Medals HD Tempered Glass Solid Wood for gymanstics race soccer swim

MOCAS$58.4238 rev

12mo ago

What reviews say buyers love and hate about medal display case

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Good Quality”

Display-Overall13%

“Great Display”

Value For Money10%

“Good value for money”

Size-Overall8%

“Fit perfect”

Advertised Vs Actual Product7%

“As advertised”

Assembly/Installation5%

“Easy assembly”

Frame Quality5%

“Great display frame”

Ease Of Use5%

“Easy to Use”

Strength4%

“The construction feels solid”

Design-Overall4%

“Very well crafted”

What buyers complain about

Quality-Overall8%

“Cheap quality”

Size-Overall7%

“The case is also smaller than expected”

Assembly/Installation6%

“Took a while to build no big deal”

Strength5%

“they will break”

Value For Money5%

“A little pricey for what we received”

Instructions/User Manual/Troubleshooting5%

“No directions”

Advertised Vs Actual Product3%

“Photos deceiving - only good for medals unless modified”

Adhesion/Stickiness3%

“This isn't the most reliable adhesion method”

Thickness3%

“Not meant for thin/regular coins, thicker”

Material Quality2%

“Very cheap material”

Top return reasons

Size-Overall54%

Frame Quality14%

Advertised Vs Actual Product5%

Defective Material/Parts4%

Functionality-Overall2%

Display-Overall2%

Quality-Overall2%

Value For Money2%

Color1%

Strength1%

Common medal display case questions

Is medal display case profitable to sell on Amazon United States?: The niche generates $79K/yr across 49 tracked products. 4 of 11 products launched in the last 360 days are still selling. 90-day search growth is +3.3%. Flapen's verdict: Worth a look (51/100).
How competitive is the medal display case niche?: 34 brands and 42 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 46% of demand.
What do buyers complain about in medal display case?: Top complaints mined from reviews: Quality-Overall, Size-Overall, Assembly/Installation. The return rate is 2.5%.
When does demand for medal display case peak?: Demand peaks in May–Aug; the busiest month runs 1.7× the quietest.
What does it cost to enter the medal display case niche?: Listings span $6.01–$220.03; the average listing price is $46.28 (sweet spot $15–$100). The average incumbent carries 767 reviews — the moat a new listing must climb.