Mathews Archery
Skip itWeak search conversion (1.0%) — this niche doesn't clear our bar today.
Review moat
Great191.6avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$131.15avg listing price — sweet spot $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Good$299K$299K/yr · 237K searches
Growth
Bad-5.5%90-day search growth — must beat 0% to launch
Price range
Bad$7.68–$437.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Is mathews archery profitable on Amazon?
According to Flapen's Amazon United States niche tracking, mathews archery is a $299K/yr Amazon United States market (237K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
mathews archery market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $197K–$262K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #1,448
- Page quality
- 0%
- Prime
- 44%
- Sponsored
- 36%
- Out of stock
- 3.9%
- Avg brand age
- 56 months
- Avg seller age
- 168 days
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
35
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
54%
Top 20: 95%
Open market
4%
- MATHEWS67%
- SKB19%
- Diamond Archery7%
- Generic1%
- KUIU1%
- GQT1%
- Open — no brand owns it (4 brands, 4%)
mathews archery demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.5% search growth over the last 90 days.Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.9×
Top mathews archery search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- mathews archery77K/yr
- mathews18K/yr
- mathews bow22K/yr
- mathews archery apparel13K/yr
- mathews bow accessories21K/yr
- mathews archery accessories9K/yr
- mathews bow stand12K/yr
- matthews archery8K/yr
- matthews bow10K/yr
- mathews limb legs7K/yr
Top mathews archery products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MATHEWS 4 Arrow Web Hd Series Ambush Green Quiver
MATHEWS$168.434.8★429 rev
SKB Hard Protective Storage Case for Archery Bow and Arrows iSeries Shaped Bow Case Green - Quiver Holder and Gear Box for Hunting Accessories
SKB$286.434.8★109 rev
MATHEWS 6 Arrow Web Hd Series Ambush Green Quiver
MATHEWS$169.014.8★429 rev
MATHEWS Engage Limb Legs
MATHEWS$79.554.8★576 rev
Mathews Classic Logo Tee (Medium) Black
MATHEWS$32.724.8★129 rev
Newest
by launch date
for Mathews Compound Bow Legs Sturdy Engage Legs for Enhanced Bow Stability Compound Bow Accessories Universal Stabilizing Legs for Mathews Compound Bows
Generic$52.362 rev
MATHEWS ARC Engage Limb Legs
MATHEWS$89.477 rev
GQT Archery 60 Recurve Bow and Arrow Set for Adults 30-50lbs Right Hand Wooden Hunting Bow for Outdoor Hunting and Practice Standard Target Archery Beginner Recurve Bow and Arrows Kit (50lbs)
GQT$93.492 rev
MATHEWS Arrow Vault (Large)
MATHEWS$40.1814 rev
LWANO Archery Recurve Bow and Arrow Set for Adult/Youth/Teens Beginners
LWANO$45.3431 rev
Trending
90-day click momentum
MATHEWS Flatline Stabilizer (Black 12)
MATHEWS$180.544.7★
GQT Archery 60 Recurve Bow and Arrow Set for Adults 30-50lbs Right Hand Wooden Hunting Bow for Outdoor Hunting and Practice Standard Target Archery Beginner Recurve Bow and Arrows Kit (50lbs)
GQT$93.492.0★
MATHEWS Flatline Stabilizer (Subalpine 10)
MATHEWS$164.744.4★
MATHEWS 6 Arrow Web Hd Series Ambush Green Quiver
MATHEWS$169.014.8★
LWANO Archery Recurve Bow and Arrow Set for Adult/Youth/Teens Beginners
LWANO$45.344.2★
What reviews say buyers love and hate about mathews archery
What buyers praise and complain about, mined from review topics.What buyers love
“Fits perfect providing size”
“Great quality product with great features”
“worth it”
“seems rather durable meaning less likely to break”
“Perfect for adults starting out”
“Easy and simple to use”
“lightweight enough it is easy to carry along on a hunting outing or to the archery range”
“safe to use”
“easy to assemble very sturdy”
“Just what I wanted”
What buyers complain about
“It broke when putting it together”
“Adhesion is very questionable”
“should have been large”
“Only complaints are the cost”
Top return reasons
Common mathews archery questions
- Is mathews archery profitable to sell on Amazon United States?
- The niche generates $299K/yr across 25 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.5%. Flapen's verdict: Skip it (43/100).
- How competitive is the mathews archery niche?
- 10 brands and 35 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in mathews archery?
- Top complaints mined from reviews: Assembly/Installation, Adhesion/Stickiness, Size-Overall. The return rate is 2.4%.
- When does demand for mathews archery peak?
- Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the mathews archery niche?
- Listings span $7.68–$437.25; the average listing price is $131.15 (sweet spot $15–$100). The average incumbent carries 192 reviews — the moat a new listing must climb.