Map Case
Skip itA small market ($39K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$25.65avg listing price — sweet spot $15–$100
Review moat
Great319.74avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Price range
Good$6.90–$36.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-2.0%90-day search growth — must beat 0% to launch
Market size
Bad$39K$39K/yr · 66K searches
Is map case profitable on Amazon?
According to Flapen's Amazon United States niche tracking, map case is a $39K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
map case market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $38K–$51K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #474
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 79%
- Out of stock
- 3.7%
- Avg brand age
- 55 months
- Avg seller age
- 176 days
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
28
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
19%
- KOSIBATE34%
- SealLine17%
- Helikon-Tex8%
- Raine8%
- LIVANS7%
- AceCamp7%
map case demand & seasonality
Weekly Amazon search volume, last 50 weeks — -2.0% search growth over the last 90 days.Top map case search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- map case25K/yr
- waterproof map case7K/yr
- map holder7K/yr
- map pouch5K/yr
- map bag5K/yr
- map case waterproof4K/yr
- military map case4K/yr
- map protector4K/yr
- map case waterproof military4K/yr
Top map case products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KOSIBATE Map Case Military Map Protector Water-resistant Map Pouch Holder for Outdoors or Hiking
KOSIBATE$22.074.5★69 rev
SealLine Waterproof Map Case Clear Regular - 12 x 16
SealLine$30.804.5★245 rev
Raine Secure Seal Individual Map Case - Fits BDU pockets- 7x9 Viewing Area (Multicam)
Raine$17.124.3★384 rev
SealLine Waterproof Map Case Clear Large - 16 x 22
SealLine$34.344.5★245 rev
AceCamp Waterproof Map Case Holder Watertight Map Carrier Transparent Dry Bag Protector Pouch for Camping Hiking Documents Electronics Emergency Outdoors
AceCamp$6.904.2★145 rev
Newest
by launch date
WWII WW2 US Map Case Canvas Olive Green
ANQIAO$36.067 rev
GORELAX Military Map Case Multifunctional Tactical Gear MOLLE Land Navigation Kit Army Gear Gifts for Men
GORELAX$20.3731 rev
LIVANS Tactical Pouch Military Map Case Holder Army Foldable Map Storage Pouch Multifunctional for Outdoors or Hiking - 13x10 Clear Viewing Area 1000D Oxford + Waterproof TPU
LIVANS$23.44213 rev
LIVANS Tactical Pouch Military Map Case Holder Army Foldable Map Storage Pouch Multifunctional for Outdoors or Hiking - 13x10 Clear Viewing Area 1000D Oxford + Waterproof TPU
LIVANS$22.87213 rev
Helikon-Tex MAP CASE - Cordura Multicam
Helikon-Tex$35.69342 rev
Trending
90-day click momentum
Helikon-Tex MAP CASE - Cordura PL Woodland
Helikon-Tex$28.934.4★
KOSIBATE Map Case Military Map Protector Water-Resistant Map Pouch Holder for Outdoors or Hiking(Black)
KOSIBATE$21.964.5★
SealLine Waterproof Map Case Clear Large - 16 x 22
SealLine$34.344.5★
NRS HydroLock Mapcessory Case-S
NRS$36.714.6★
Helikon-Tex MAP CASE - Cordura Multicam
Helikon-Tex$35.694.4★
What reviews say buyers love and hate about map case
What buyers praise and complain about, mined from review topics.What buyers love
“What i expected”
“Durable”
“excellent product”
“the map cover works perfectly”
“well designed”
“seems very sturdy”
“Size”
“The canvas case is great, plenty of room for pens, pencils, markers, a range card, protractor”
“the price is right”
“decent craftsmanship and material”
What buyers complain about
“Large size is truly big”
“One of the closure snaps broke within 5 minutes”
“The material is thick”
“The Waterproof map protector won't work for me because as soon as droplets of water enter that split and get on a map, ink bleeds and paper deteriorates”
“My feeling is the clear plastic will not hold up well in cold weather”
“Too small and complicated to open, not a great value to use”
“Higher grade materials would help”
“Weakness is the repeatedly folding clear plastic cover”
“Its heavy, and with more then 3 papers its hard to get it folded compact”
“I would say this is overpriced”
Top return reasons
Common map case questions
- Is map case profitable to sell on Amazon United States?
- The niche generates $39K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the map case niche?
- 13 brands and 28 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in map case?
- Top complaints mined from reviews: Size-Overall, Durability, Thickness. The return rate is 1.9%.
- What does it cost to enter the map case niche?
- Listings span $6.90–$36.71; the average listing price is $25.65 (sweet spot $15–$100). The average incumbent carries 320 reviews — the moat a new listing must climb.