Manduka Yoga Towel

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.

Searches, last 12 months

149K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

3.3%

Market size, estimated

$201Ka year

Peak month

January1.8× the quietest month

Top search term

manduka yoga towel43K searches a year

Listings sell for $41.11 on average, from $9.04 to $81.33. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $41.11 that is $4K to $10K a year per listing.

Average price

$41.11inside the $15 to $100 sweet spot

Price range

$9.04–$81.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$4K–$10K

Returns

2.7%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #206 within Yoga. It carries 1,134 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.7%

Average rank

#206in Yoga

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,134per listing

Listings tracked

27

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months