Lycra Swim Cap

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +55.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

+55.4%

Conversion, latest week

4.3%

Market size, estimated

$32Ka year

Peak month

June2.5× the quietest month

Top search term

fabric swim cap25K searches a year

Listings sell for $10.93 on average, from $6.06 to $15.63. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $10.93 that is $1K to $3K a year per listing.

Average price

$10.93under the $15 to $100 sweet spot

Price range

$6.06–$15.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

5.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Water Sports. It carries 2,957 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#137in Water Sports

Average rating

4.14 starsAmazon United States average 4.42 stars

Average reviews

2,957per listing

Listings tracked

21

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months