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Lions Shirt Women

Fail

An estimated 6.8% of orders come back, so Lions Shirt Women is a Fail.

Flapen Score
48
48 / 100
Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 47
Market size
$112K/yr302K searches / yr
90-day growth
+2.3%search demand this quarter
Competition
27%top-5 click share · 29 brands · 47 sellers

Flapen Score

Lions Shirt Women against its category

The dotted line is the Sports & Outdoors average. Past it, Lions Shirt Women is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lions Shirt Women market on Amazon at a glance

Shoppers on Amazon United States searched for Lions Shirt Women 302K times last year and spent an estimated $112K. The top 5 brands take 56% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 302K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months
302K
Growth, 90 days vs prior 90
+2.3%
Conversion, latest week
1.8%
Market size, estimated
$112Ka year
Peak month
December29.7× the quietest month
Top search term
lions shirt53K searches a year

02 · Price

A sale here is worth $20.84.

Listings sell for $20.84 on average, from $7.43 to $48.83. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $20.84 that is $0 to $2K a year per listing.

Average price
$20.84inside the $15 to $100 sweet spot
Price range
$7.43–$48.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
6.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 17.4% of listings are out of stock. The average listing ranks #8,158 within T-Shirts. It carries 1,390 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
99%
Out of stock, average day
17.4%
Average rank
#8,158in T-Shirts
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,390per listing
Listings tracked
74

04 · Newcomers

0 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Lions Shirt Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

29 falling

Sellers

47

Top-5 brand share

56%

Top 20: 95%

Top-5 click share

27%

Top 20: 63%

Open market

38%

  • Brand 123%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Lions Shirt Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Spike '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 29.7×

Search terms

Top Lions Shirt Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lions shirt53K/yr
  • detroit lions shirt women26K/yr
  • womens detroit lions shirt19K/yr
  • detroit lions earrings18K/yr
  • lions jersey women15K/yr
  • lions shirt women21K/yr
  • lions gear for women22K/yr
  • detroit lions womens shirt8K/yr
  • detroit lions jewelry9K/yr
  • womens lions shirt10K/yr

Reviews and returns

What reviews say buyers love and hate about Lions Shirt Women

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Size-Overall”
6.8%of orders come back
“Too small”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Lions Shirt Women questions

Answered from the same tracked data.