Light Purple Water Bottle
FailShoppers spend an estimated $41K a year here, so Light Purple Water Bottle is a Fail.
- Flapen Score
- 43 / 100Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 4743
- Market size
- $41K/yr86K searches / yr
- 90-day growth
- +28.2%search demand this quarter
- Competition
- 45%top-5 click share · 12 brands · 87 sellers
Flapen Score
Light Purple Water Bottle against its category
The dotted line is the Sports & Outdoors average. Past it, Light Purple Water Bottle is stronger. Inside it, weaker.
Market
The Light Purple Water Bottle market on Amazon at a glance
Shoppers on Amazon United States searched for Light Purple Water Bottle 86K times last year and spent an estimated $41K. The top 5 brands take 90% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- +28.2%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $41Ka year
- Top search term
- purple hydroflask19K searches a year
02 · Price
A sale here is worth $28.75.
Listings sell for $28.75 on average, from $10.16 to $46.61. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $28.75 that is $0 to $3K a year per listing.
- Average price
- $28.75inside the $15 to $100 sweet spot
- Price range
- $10.16–$46.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
66% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #89 within Sports Water Bottles. It carries 22,117 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #89in Sports Water Bottles
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 22,117per listing
- Listings tracked
- 32
04 · Newcomers
10 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Light Purple Water Bottle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
87
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
45%
Top 20: 86%
Open market
7%
- Brand 144%
- Brand 234%
- Brand 35%
- Brand 45%
- Brand 52%
- Brand 62%
- Open — no brand owns it (6 brands, 7%)
Demand
Light Purple Water Bottle search demand
Weekly searches over the year. Pick a range.
Search terms
Top Light Purple Water Bottle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- purple hydroflask19K/yr
- light purple water bottle8K/yr
- hydro flask purple6K/yr
- purple water bottles7K/yr
- lilac water bottle7K/yr
- purple waterbottle7K/yr
- purple bottle5K/yr
- owala dreamy field7K/yr
- hydroflask purple4K/yr
- owala 24 oz purple4K/yr
Reviews and returns
What reviews say buyers love and hate about Light Purple Water Bottle
We read the reviews and the return reasons for every product selling here.
“Leaks a lot”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Light Purple Water Bottle questions
Answered from the same tracked data.









