Lifetime Cooler
FailThe top 5 brands take 99% of clicks, so Lifetime Cooler is a Fail.
- Flapen Score
- 46 / 100Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 4746
- Market size
- $364K/yr457K searches / yr
- 90-day growth
- +152.9%search demand this quarter
- Competition
- 52%top-5 click share · 6 brands · 111 sellers
Flapen Score
Lifetime Cooler against its category
The dotted line is the Sports & Outdoors average. Past it, Lifetime Cooler is stronger. Inside it, weaker.
Market
The Lifetime Cooler market on Amazon at a glance
Shoppers on Amazon United States searched for Lifetime Cooler 457K times last year and spent an estimated $364K. The top 5 brands take 99% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 457K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +152.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $364K a year.
- Searches, last 12 months
- 457K
- Growth, 90 days vs prior 90
- +152.9%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $364Ka year
- Peak month
- July9.7× the quietest month
- Top search term
- lifetime cooler171K searches a year
02 · Price
A sale here is worth $120.62.
Listings sell for $120.62 on average, from $48.50 to $248.21. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $120.62 that is $12K to $30K a year per listing.
- Average price
- $120.62above the $15 to $100 sweet spot
- Price range
- $48.50–$248.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $12K–$30K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #220 within Camp Kitchen. It carries 2,999 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 88%
- Out of stock, average day
- 4.9%
- Average rank
- #220in Camp Kitchen
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 2,999per listing
- Listings tracked
- 26
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Lifetime Cooler products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
111
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
52%
Top 20: 93%
Open market
0%
- Brand 156%
- Brand 225%
- Brand 312%
- Brand 44%
- Brand 53%
- Brand 61%
- Open — no brand owns it (0%)
Demand
Lifetime Cooler search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 9.7×
Search terms
Top Lifetime Cooler search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lifetime cooler171K/yr
- orca cooler94K/yr
- 100 qt cooler29K/yr
- lifetime coolers23K/yr
- 100qt cooler16K/yr
- yukon cooler15K/yr
- moosejaw cooler18K/yr
- 150 qt cooler with wheels11K/yr
- 100 quart cooler14K/yr
- giant cooler8K/yr
Reviews and returns
What reviews say buyers love and hate about Lifetime Cooler
We read the reviews and the return reasons for every product selling here.
“Not Durable Enough”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lifetime Cooler questions
Answered from the same tracked data.









