Letsfit

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

+0.6%

Conversion, latest week

1.5%

Market size, estimated

$31Ka year

Peak month

December1.5× the quietest month

Top search term

veryfit21K searches a year

Listings sell for $32.50 on average, from $6.50 to $79.02. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $32.50 that is $0 to $3K a year per listing.

Average price

$32.50inside the $15 to $100 sweet spot

Price range

$6.50–$79.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #249 within Fitness Technology. It carries 3,329 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

8.5%

Average rank

#249in Fitness Technology

Average rating

4.03 starsAmazon United States average 4.42 stars

Average reviews

3,329per listing

Listings tracked

29

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

24 months