leg press machine
Worth a lookShows a $2.3M/yr market, but pricing outside the sweet spot ($674.88 avg) keeps it on the watch list.
Market size
Incredible$2.3M$2.3M/yr · 1.3M searches
Review moat
Great147.52avg incumbent reviews — the moat a new listing must climb
Returns
Great1.2%return rate — above 6% kills the launch gate
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Growth
Bad-4.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Avg price
Bad$674.88avg listing price — sweet spot $15–$100
Price range
Bad$193.14–$3114.99cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, leg press machine is a $2.3M/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 78% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
leg press machine market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $2.0M–$2.7M
- units × avg price
- Launch success
- 71%
- 10 of 14 new (360d)
- Conversion rate
- 0.3%
- Avg BSR
- #167
- Page quality
- 0%
- Prime
- 34%
- Sponsored
- 100%
- Out of stock
- 19.0%
- Avg brand age
- 32 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
35
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
47%
Top 20: 90%
Open market
16%
- JELENS35%
- PASYOU20%
- Dripex10%
- Body-Solid8%
- GMWD6%
- Mdeam6%
- Open — no brand owns it (8 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top leg press machine search terms
- leg press machine554K/yr
- leg press262K/yr
- hack squat machine107K/yr
- leg press machines for home gym121K/yr
- leg press hack squat machine53K/yr
- hack squat32K/yr
- hack squat leg press machine24K/yr
- leg press machine for home14K/yr
- vertical leg press14K/yr
- vertical leg press machine12K/yr
Top leg press machine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JELENS Leg Press Hack Squat Machine Leg Machine for Home Gym with Linear Bearing L11 Professional Adjustable Leg Exercise Machine Lower Body Workout (Light Red L11)
JELENS$542.174.2★70 rev
PASYOU Leg Press Machine Adjustable Weight Bench with Leg Extension 1300LBS Weight Capacity Leg Press Machines for Home Gym Full Body Exercise Leg Workout Equipment with Dumbbell Rack
PASYOU$279.364.2★1,563 rev
JELENS J10 Leg Extension and Curl Machine Adjustable Leg Curl Machine for Home Gym Seated Leg Extension and Lying Curl Machine for Lower Body Workouts (Red Classical)
JELENS$193.144.5★168 rev
GMWD Leg Press Hack Squat Machine Combo Leg Press Machine with Linear Bearing Lower Body with Weight Storage for Quads Hamstring Glutes Home Gym Exercise Equipment
GMWD$681.994.6★423 rev
Mdeam Leg Press Hack Squat Machine Leg Press Machine with Linear Bearing 45-Degree Hack Squat Machine for Gym Home Lower Body Strength Training for Quads Hamstring Glutes Calves
Mdeam$497.394.4★172 rev
Newest
by launch date
PASYOU Leg Press Machine Adjustable Weight Bench with Leg Extension Machine Leg Press Machines for Home Gym Leg Workout Machine Compatible with 1 and 2 Weight Plates
PASYOU$296.7214 rev
JELENS L20 4-in-1 Leg Press Hack Squat Machine Combo for Home Gym 45 Leg Press Hack Squat Reverse Hack & Calf Raise 1500LB Capacity Leg Exercise Equipment (BK)
JELENS$761.771 rev
Dripex Leg Press Machine Hack Squat Machine Professional Leg Press Machines for Home Gym with 4 Weight Plate Storage Holders Transport Wheels for Full Lower Body Workout-Weight Plates Not Included
Dripex$529.5715 rev
Dripex Leg Press Hack Squat Machine Combo for Home Gym Adjustable Leg Press Machine for Full Lower Body Workout Upgraded Leg Press with Transport Wheels and Weight Storage Weight Plates Not Included
Dripex$542.13156 rev
Dripex Leg Press Hack Squat Machine Combo for Home Gym Adjustable Leg Press Machine for Full Lower Body Workout Upgraded Leg Press with Transport Wheels and Weight Storage Weight Plates Not Included
Dripex$543.74156 rev
Trending
90-day click momentumPASYOU Leg Press Machine Adjustable Weight Bench with Leg Extension Machine Leg Press Machines for Home Gym Leg Workout Machine Compatible with 1 and 2 Weight Plates
PASYOU$296.724.2★
JELENS L20 4-in-1 Leg Press Hack Squat Machine Combo for Home Gym 45 Leg Press Hack Squat Reverse Hack & Calf Raise 1500LB Capacity Leg Exercise Equipment (BK)
JELENS$761.775.0★
JELENS Leg Press Hack Squat Machine Leg Machine for Home Gym with Linear Bearing L11 Professional Adjustable Leg Exercise Machine Lower Body Special (Red L11)
JELENS$688.244.2★
Dripex Leg Press Machine Hack Squat Machine Professional Leg Press Machines for Home Gym with 4 Weight Plate Storage Holders Transport Wheels for Full Lower Body Workout-Weight Plates Not Included
Dripex$529.575.0★
Dripex Leg Press Hack Squat Machine Combo for Home Gym Adjustable Leg Press Machine for Full Lower Body Workout Upgraded Leg Press with Transport Wheels and Weight Storage Weight Plates Not Included
Dripex$542.134.4★
What buyers say about leg press machine
What buyers praise and complain about, mined from review topics.What buyers love
“Good for the money”
“Amazing quality”
“Yes very good exercise machine”
“easy to follow instructions”
“Easy to use”
“Works smoothly”
“Exactly What I Needed”
“its still usable”
“easy to put together”
“its actually a pretty decent size”
What buyers complain about
“Terrible assembly”
“This machine is def not high quality”
“Very small”
“The typical may not read the instructions”
“noisy”
“It's definitely not a great value”
“The only gripe I have is that you can't slide the seat back and forth, only the backrest incline is adjustable”
“Uncomfortable to use”
“it doesnt fit nearly enough weight for a grown man to do a tough set of leg presses”
“The shoulder attachment is not sturdy at all”
Top return reasons
Common questions
- Is leg press machine profitable to sell on Amazon United States?
- The niche generates $2.3M/yr across 29 tracked products. 10 of 14 products launched in the last 360 days are still selling. 90-day search growth is -4.8%. Flapen's verdict: Worth a look (51/100).
- How competitive is the leg press machine niche?
- 14 brands and 35 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in leg press machine?
- Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Size-Overall. The return rate is 1.2%.
- When does demand for leg press machine peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the leg press machine niche?
- Listings span $193.14–$3114.99; the average listing price is $674.88 (sweet spot $15–$100). The average incumbent carries 148 reviews — the moat a new listing must climb.