Lebron James
FailBuyers convert on only 1.4% of searches, so Lebron James is a Fail.
- Flapen Score
- 49 / 100Top 43% of 8,101 Sports & Outdoors niches · +2 vs the category median of 4749
- Market size
- $247K/yr434K searches / yr
- 90-day growth
- -5.2%search demand this quarter
- Competition
- 44%top-5 click share · 16 brands · 267 sellers
Flapen Score
Lebron James against its category
The dotted line is the Sports & Outdoors average. Past it, Lebron James is stronger. Inside it, weaker.
Market
The Lebron James market on Amazon at a glance
Shoppers on Amazon United States searched for Lebron James 434K times last year and spent an estimated $247K. The top 5 brands take 74% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 434K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $247K a year.
- Searches, last 12 months
- 434K
- Growth, 90 days vs prior 90
- -5.2%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $247Ka year
- Peak month
- December5.3× the quietest month
- Top search term
- lebron james226K searches a year
02 · Price
A sale here is worth $41.25.
Listings sell for $41.25 on average, from $9.18 to $123.63. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $41.25 that is $10K to $21K a year per listing.
- Average price
- $41.25inside the $15 to $100 sweet spot
- Price range
- $9.18–$123.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $10K–$21K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
59% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 18.4% of listings are out of stock. The average listing ranks #981 within Toys & Game Room. It carries 553 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 79%
- Out of stock, average day
- 18.4%
- Average rank
- #981in Toys & Game Room
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 553per listing
- Listings tracked
- 39
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Lebron James products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Funko Pop! NBA: Los Angeles Lakers - Lebron James - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Sports Fans - Model Figure for Collectors and Display
- Price
- $14.50
- Rating
- 4.8/5
- Reviews
- 1,163
- Age
- 3y ago

WILSON NBA Player Icon Mini Basketball - Lebron James Mini Size
- Price
- $18.66
- Rating
- 4.6/5
- Reviews
- 1,171
- Age
- 3y ago

Lebron James Los Angeles Lakers NBA Kids Youth 8-20 Yellow Gold Icon Edition Swingman Jersey (US Numeric 14 16 Regular Yellow)
- Price
- $74.90
- Rating
- 4.7/5
- Reviews
- 102
- Age
- 2y ago

Lebron James Los Angeles Lakers NBA Kids Youth 8-20 Purple Statement Edition Swingman Jersey (US Numeric 8 Regular Lebron James Los Angeles Lakers Purple)
- Price
- $71.83
- Rating
- 4.9/5
- Reviews
- 45
- Age
- 1y ago

Funko POP NBA: Lakers - Lebron James (White Uniform) 3.75 inches
- Price
- $17.65
- Rating
- 4.8/5
- Reviews
- 4,339
- Age
- 7y ago
Trending
estimated 90-day click momentum
Outerstuff Lebron James Los Angeles Lakers NBA Kids Youth 8-20 Black City Edition Swingman Jersey (US Numeric 14 16 Regular Black)
- Price
- $51.37
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

WILSON NBA Player Icon Mini Basketball - Lebron James Mini Size
- Price
- $18.66
- Rating
- 4.6/5
- Reviews
- 1,171
- Age
- 3y ago

Lebron James Los Angeles Lakers NBA Kids Youth 8-20 Purple Statement Edition Swingman Jersey (US Numeric 8 Regular Lebron James Los Angeles Lakers Purple)
- Price
- $71.83
- Rating
- 4.9/5
- Reviews
- 45
- Age
- 1y ago

Lebron James Los Angeles Lakers NBA Kids Youth 8-20 Yellow Gold Icon Edition Swingman Jersey (US Numeric 10 12 Regular Yellow)
- Price
- $71.67
- Rating
- 4.7/5
- Reviews
- 102
- Age
- 2y ago

Nike Mens Lebron Witness IX Basketball Shoes Black/Iron Grey-Coconut Milk 10
- Price
- $67.21
- Rating
- 4.5/5
- Reviews
- 76
- Age
- 1y ago
Newest
by launch date
Outerstuff Lebron James Los Angeles Lakers NBA Kids Youth 8-20 Black City Edition Swingman Jersey (US Numeric 14 16 Regular Black)
- Price
- $51.37
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

Mofesun Basketball Legend Jersey Basketball Star Posters Framed Art Posters For Boys Bedroom Decor(Black Frame 8 x 10)
- Price
- $19.84
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 8mo ago

Lebron James Los Angeles Lakers NBA Kids Youth 8-20 Purple Statement Edition Swingman Jersey (US Numeric 8 Regular Lebron James Los Angeles Lakers Purple)
- Price
- $71.83
- Rating
- 4.9/5
- Reviews
- 45
- Age
- 1y ago

lebron james Basketball Star Wall Art Canvas Poster Unframed 12x18 inch (30x45cm) Poster for Home Office Office Gym Wall Decor
- Price
- $15.06
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 1y ago

Nike Mens Lebron Witness IX Basketball Shoes Black/Iron Grey-Coconut Milk 10
- Price
- $67.21
- Rating
- 4.5/5
- Reviews
- 76
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
267
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 78%
Open market
18%
- Funko28%
- Outerstuff18%
- WILSON10%
- Nike9%
- Generic8%
- Beach Open8%
- Open — no brand owns it (10 brands, 18%)
Demand
Lebron James search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 5.3×
Search terms
Top Lebron James search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lebron james226K/yr
- lebron116K/yr
- lebron james funko pop28K/yr
- lebron funko pop20K/yr
- funko pop lebron james9K/yr
- lebron james gifts18K/yr
- lebron james bobblehead6K/yr
- lebron james merch6K/yr
- lebron funko3K/yr
- labron james3K/yr
Reviews and returns
What reviews say buyers love and hate about Lebron James
We read the reviews and the return reasons for every product selling here.
“Fitting of shoe was tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lebron James questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









